Inside For Horses: The Italian Equestrian Fashion Powerhouse

In this episode we cover:

• The Italian origin story of For Horses and how Giovanna and Andrea fused fashion design with textile innovation.
• Anita Sguigna’s role as U.S. Sales and Marketing Manager
• Inside the brand and how FH selects riders, retailers, and collaborators.
• A look into FH’s design process, rider feedback, and what’s trending in equestrian fashion right now.
• What’s next for For Horses and where riders can find the brand.

Thank you to our partner For Horses for helping to make this podcast possible.