Episodios

  • S8 Ep16: Cannes Lions The Biggest Advertising Festival Ft. Ed Davidson

    S8 Ep16: Cannes Lions The Biggest Advertising Festival Ft. Ed Davidson
    May 8 2025
    Ed Davidson is the Chief Growth Officer for the Cannes LIONS Festival. With huge global audiences and record numbers of entries for the prestigious Cannes LIONS awards, this year the team are focused on growing a larger creator audience and Ed tells how thats happening. Ed is most excited by new intersections between creativity, brands, entertainment and technology while also passionate about creating high-performing teams. As the Chief Growth Officer for LIONS, Ed is focused on creating and implementing a sustainable and long-term growth strategy in line with the LIONS vision. If you want to follow Ed on Linkedin - connect here https://www.linkedin.com/in/ed-davidson-184ab938/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    19 m
  • S8 Ep15: Why Streaming Is The Future For Content Creators Ft. Bonnie Bruderer

    S8 Ep15: Why Streaming Is The Future For Content Creators Ft. Bonnie Bruderer
    Apr 22 2025
    We talk on our podcast today with Bonnie Bruderer about streaming platforms as the opportunity for so many creators. As the CEO of BINGE Networks, Bonnie has been leading the streaming distribution and licensing industry for over nine years, helping filmmakers and producers get their projects placed and monetised on all major streaming platforms, such as Tubi, ROKU, Apple TV, Amazon, and more. With her extensive background in online marketing, online advertising, and public relations, she has developed a turnkey solution that offers licensing, distribution, and syndication services for any film or TV show, with fast and proven results. Bonnie's mission is to support and empower video creators and filmmakers to reach their audiences and generate revenue from their content, without the hassle and complexity of dealing with streaming networks, agents, and aggregators. she has leveraged my deep relationships and expertise in the industry to negotiate thousands of licensing deals and generate millions in revenue for our clients. She is also a certified corporate performance coach from Columbia University, a business marketing strategist, a renowned speaker, a branding consultant, and a four-time author, with multiple awards and honours for her entrepreneurial and leadership achievements. I am passionate about sharing my knowledge and insights with others, and she has been featured on NBC, ABC, FOX, The New Morning Show, and other high-profile media outlets. Find Bonnie on https://www.linkedin.com/in/bingenetworks/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    22 m
  • S8 Ep13: The Power of YouTube Ft. Matt Throne

    S8 Ep13: The Power of YouTube Ft. Matt Throne
    Apr 15 2025
    Matt Throne has been immersed in the YouTube space full-time for over five years. He began by working alongside his brother, one of the platform’s top sports gaming creators, before building his own channel as a basketball commentary YouTuber. Now, Matt has launched his latest venture, Throne University, a high-impact YouTube growth cohort designed to help online entrepreneurs succeed on the platform. Find him in Linkedin https://www.linkedin.com/in/matt-throne-76057a138/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    23 m
  • S8 Ep14: Why More Creators Are Developing Their Own Brands Ft. Jennifer Glen

    S8 Ep14: Why More Creators Are Developing Their Own Brands Ft. Jennifer Glen
    Apr 1 2025
    Social media has propelled countless creators to stardom, but an increasing number are looking beyond platform-driven revenue streams to build lasting businesses. With the unpredictability of algorithm adjustments and platforms' shifting priorities, diversification is key—leading many influencers to partner with investors, agencies and brands to launch their own ventures. Unlike traditional startups, creators have a built-in advantage: they deeply understand their audiences. With access to real-time engagement data and firsthand insight into what resonates, they are uniquely positioned to develop products and services that authentically connect and sell. Jennifer Glen, General Manager, Americas at Squad, talks about how this trend is reshaping the business landscape? She shares real-world examples, from Alex Cooper’s Unwell to influencers she works with directly like @whatsgabycookin (1M followers), who turned her platform into a thriving company. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    24 m
  • S8 Ep12: How Illustrator And Content Creator Catherine Kay Created A Great Ecommerce Brand

    S8 Ep12: How Illustrator And Content Creator Catherine Kay Created A Great Ecommerce Brand
    Mar 18 2025
    Since 2015 Catherine Kay has been documenting and developing her journey as a freelance illustrator, and slowly over those years have been building the wonderful world of Katnipp. And now she has a small studio by the sea in the North east of England, where she, her husband Dean and his brother Mike work hard to get all these adorable characters & creations out there and hopefully put a smile on faces! Katnipp is the heart and soul of their brand, inspired by Catherine. Just like Catherine, Katnipp embodies creativity, passion, and whimsy in every product. See https://katnipp.com/ for more information Learn more about your ad choices. Visit megaphone.fm/adchoices
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    20 m
  • S8 Ep11: Trends In 2025 With Grin CEO Ryan Debenham And Agency Expert Scarlette Tidy

    S8 Ep11: Trends In 2025 With Grin CEO Ryan Debenham And Agency Expert Scarlette Tidy
    Mar 4 2025
    Ryan Debenham is the President of GRIN—the world’s first and leading Creator Management platform. He built his career starting as a software engineer, eventually leading AI and Data Analytics at Qualtrics, contributing to its $8 billion acquisition by SAP. Ryan then served as CTO for Route, helping drive revenue to $100M in just four years. He joined GRIN as the CTO overseeing product and engineering, later being promoted to President and leading all daily operations. Based in Salt Lake City, Ryan is a former amateur professional snowboarder, avid outdoor enthusiast, and father of four. He finds balance in the mountains, enjoys trail running, mountain biking, skiing, and snowboarding. He has a passion for personal growth and mindfulness and enjoys deep conversations about life and the universe. As a committed father and seasoned leader, he loves connecting on leadership strategy, management, product innovation, and how to find harmony between life and work. Scarlette Tidy is an influencer marketing expert who helped launch Fenty Beauty by Rihanna, one of the most successful beauty brand debuts of all time. She went on to lead influencer strategy for LVMH’s Kendo Brands, including Olehenriksen, where she helped doubled the business through viral, award-winning campaigns. In 2020, Scarlette founded Sure Thing Consulting, a boutique social and influencer marketing agency that has launched & worked with brands such as Fenty Hair, Zillow, Hotel Lobby Candle, and multiple beauty brands through strategic influencer partnerships, viral content, and brand storytelling. She is also a lecturer at USC and USF, sharing her expertise on influencer marketing, social strategy, and brand-building in today’s digital landscape. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    28 m
  • S8 Ep10: How Desperados Used 70 Influencers With 30 Million Follower Reach Ft. Ligia Patrocinio

    S8 Ep10: How Desperados Used 70 Influencers With 30 Million Follower Reach Ft. Ligia Patrocinio
    Feb 11 2025
    In this episode we talk with the global head of Desperados beer brand, Ligia Patrocinio. They are running a campaign 70 influencers with a combined audience of 30million. Ligia talks about the campaign to connect with the latin vibe of music particularly drums and how this is connecting with the audience on a global scale. The campaign could be a test blueprint for more brands in Heineken to add influencers into the mix of their major campaigns. The episode was sponsored by Dragonfly. If you want to connect with Ligia https://www.linkedin.com/in/ligia-patrocinio-89019aa/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    26 m
  • S8 Ep8: Why Keeping A Healthy Fitness And Diet Regime Is Essential For Creatives And Entrepreneurs Ft. Dan Corbett

    S8 Ep8: Why Keeping A Healthy Fitness And Diet Regime Is Essential For Creatives And Entrepreneurs Ft. Dan Corbett
    Jan 28 2025
    In this episode we talk to Daniel Corbett who is an award winning personal trainer, advanced nutritionist, and mentor with 25 years of experience in health and fitness. From winning European bodybuilding titles to starring on Channel 4, he has dedicated his life to helping others transform. With expertise in nutrition, supplements, and gut health, Daniel has combined science and experience to completely transform his clients’ lives with a permanent solution that has improved their health and happiness. We discuss the importance of creators and entrepreneurs having a healthy lifestyle. Have a look at how he can help you too Learn more about your ad choices. Visit megaphone.fm/adchoices
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    27 m
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