IAA MOBILITY Visionary Club Live x Marc Mielau, Chief Commercial Officer at JobRad Loop

In the third live episode of the Visionary Club Podcast at IAA MOBILITY, our host Sarah Harman welcomes Marc Mielau, Chief Commercial Officer at JobRad Loop. Marc Mielau shares a forward-looking vision for the future of cycling: a mobility solution built entirely around the principles of the circular economy. Together, they discuss the potential of high-quality refurbished bikes, the use of digital twins to predict returns and create personalized offers, and the growing demand — especially among younger generations — for sustainable and trustworthy alternatives to buying new. Marc Mielau explains how JobRad Loop aims to revolutionize the used-bike market through digitalization, standardization, and a strong customer-centric approach — and why refurbished bikes are much more than just second-hand.