Episodios

  • #AI's Role in #SEO: How to Align Your Content with #AIAgents in Search
    Jan 27 2025

    In this episode, Jennifer Jones-Mitchell sits down with SEO expert Winston Burton to discuss how AI is transforming SEO.

    We review how to generate content that AI models seek to ensure your brand appears in AI searches. We also talk about #AIAgents and how they are now searching the web on behalf of humans and what marketers need to do to ensure their content connects with these AI models.

    This is an episode you won't want to miss!

    Here is the link to the WSJ interview with the Anthropic CEO Winston mentioned in this episode https://www.youtube.com/watch?v=snkOMOjiVOk

    As usual, if you need assistance integrating AI into your marketing, communications, agency operations or CX, please contact us at: https://humandrivenai.com/

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    39 m
  • The 6 Biggest AI Marketing Trends for 2025!
    Dec 31 2024

    In this episode, Jennifer Jones-Mitchell shares her predictions for the six most impactful AI Marketing trends for the new year, including:

    1. Critical mass adoption of digital twins and AI avatars
    2. Brand collaborations around custom LLM development
    3. Synthetic analytics for product positioning
    4. AI improving crisis communications & creating new crisis situations
    5. The need to prepare for the incoming administration's deregulation of AI
    6. A greater emphasis on an AI-literate workforce

    In this episode, I referenced the terms and conditions of companies offering digital twins, learn more here: https://www.youtube.com/watch?v=pQ6BgqW9y6c&t=355s

    Happy New Year!

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    11 m
  • ChatGPT's Evolution and The Do's & Don'ts of Chatbots
    Dec 8 2024

    In this episode, we discuss the evolution of ChatGPT since it's launch two years ago - from the first basic prompts to the development and training of custom GPTs.

    We also discuss the best practices around training your brand's chatbot to not only deliver exceptional customer service, but to actually move the customer through to conversion. We discuss the importance of training the chatbot on your brand's voice, products and services, as well as why you should avoid open-ended questions in your chatbot's conversation.

    Be sure to connect with us for your own team's custom AI training or consulting.
    https://humandrivenai.com/

    Support the show

    Thanks for listening! Don't forget to subscribe and check out Human Driven AI for even more AI news and views.

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    33 m
  • AI in Music & Sculpture: Google's DeepMind Dream Tracks and Robotic Art
    Nov 23 2024

    Music composer and educator, Dr. David Mitchell joins AI marketing leader, Jennifer Jones-Mitchell as they discuss how Google's Deep Mind Dream Track technology is enabling artists to do more than ever before. From composition to complete studio production, AI is democratizing how music is created.

    Plus, we discuss how robots are now helping sculptural artists bring their visions to life faster and at greater scale than ever before.

    Learn more about how AI is empowering art and commerce:
    https://humandrivenai.com/

    Support the show

    Thanks for listening! Don't forget to subscribe and check out Human Driven AI for even more AI news and views.

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    28 m
  • Your Digital Twin/Avatar: Who Really Owns Your Face in the AI Era?
    Nov 8 2024

    AI Central is a podcast brought to you by Human Driven AI. In this episode , Jennifer Jones-Mitchell and Dr. David Mitchell discuss the use of personal Avatars or Digital Twins, including the benefits and risks involved of giving your likeness to AI companies.

    We also discuss the No Fakes Act and its impact on the use of AI avatars in entertainment, education, and marketing. We also discuss some of the interesting and strategic uses of ChatGPT and other AI uses.

    We also briefly discuss the impact AI is having on crisis communications and how PR professionals need to redefine what constitutes a crisis, prep their spokespeople to talk about AI, and protect brand assets with water marketing.

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    Thanks for listening! Don't forget to subscribe and check out Human Driven AI for even more AI news and views.

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    26 m
  • AI Integrations in Adobe and Canva; The BlackGPT, Latimer; Biden's AI Policies & The Beatles
    Nov 6 2023

    In the latest episode of the Human Driven AI podcast, Jennifer Jones-Mitchell and Dr. David Mitchell, discuss:

    - The latest generative AI integrations in Adobe and Canva
    - The launch of Latimer, the "BlackGPT" trained on content from the HBCUs
    - President Biden's AI regulations and governmental policies to come
    - A new single from The Beatles, thanks to AI

    This is a don't miss episode for all marketers, advertisers, public relations pros, and anyone else who wants to make sure their content connects with the right audiences through Generative AI.

    #generativeAI #artificialintelligence #TheBeatlesAI #AdobeAI #CanvaAI #Latimer

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    20 m
  • AI and Music Part 2 - Noonoonuri and Other AI Musicians
    Sep 18 2023

    In this episode of Human Driven AI's podcast, Jennifer Jones-Mitchell is, again, joined by composer, Dr. David Mitchell for Part 2 of AI and Music.

    The discussion includes:

    - Warner Music signed the AI-generated model and musical artist, Noonoonuri.
    - The benefits of creating AI-generated albums and music videos.
    - How some musical groups are using AI to recreate deceased artists, (e.g. A new Beatles single is being developed with an AI-generated John Lennon).
    - How independent artists can similarly utilize AI to reach new audiences.
    - What this means for the future of music and creative artistry.
    - The opportunities and risks of using AI for music.

    Support the show

    Thanks for listening! Don't forget to subscribe and check out Human Driven AI for even more AI news and views.

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    22 m
  • AI & Music: Tools, Trends, Techniques and Sample Tunes
    Aug 23 2023

    Human Driven AI's Jennifer Jones-Mitchell sits down with music composer and educator, Dr. David Mitchell to discuss the impact of Artificial Intelligence on music composition, inspiration, collaboration and more.

    The discussion includes:

    • The overall impact of Ai on music composition.
    • How artificial intelligence interprets musical direction.
    • The benefits and drawbacks of today's Gen AI music tools.
    • Music samples created by AI with an explanation of prompts.
    • Future possibilities of AI-generated musical creations and collaborations.
    • Copyright concerns and protections and new deals between labels and AI.

    This is a unique look into all the possibilities of AI-generated music and how best to leverage these tools to inspire and enhance new ideas.

    Support the show

    Thanks for listening! Don't forget to subscribe and check out Human Driven AI for even more AI news and views.

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    31 m
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