• How to Scale a Video Business

  • De: Den Lennie
  • Podcast

How to Scale a Video Business

De: Den Lennie
  • Resumen

  • The How to Scale a Video Business Podcast offers invaluable insights and strategies for video production professionals looking to grow their businesses.

    Hosted by industry veteran Den Lennie, this podcast delivers actionable advice on:

    1. Attracting high-value clients and increasing revenue
    2. Developing effective marketing and sales strategies
    3. Improving project management and workflow efficiency
    4. Building and managing a talented team
    5. Pricing your services competitively and profitably
    6. Overcoming common challenges faced by video business owners


    Each episode features real-world examples, case studies, and interviews with successful video entrepreneurs.

    Whether you're a solo videographer or running a small production company, you'll gain practical tips to help you work less, earn more, and achieve greater control over your business.

    With over 350 episodes, this long-running podcast offers a wealth of knowledge to help you transition from overworked freelancer to thriving business owner.

    Den's straightforward, no-nonsense approach cuts through the noise to deliver proven methods for scaling your video production company.

    By listening regularly, you'll stay motivated, learn from others' successes and failures, and gain the confidence to make strategic decisions that drive growth.

    Join Den Lennie and a community of like-minded professionals; join us, 'The Video Mentors', as you work towards building a more profitable and fulfilling video business.


    © 2025 Den Lennie/F-Stop Academy Australia
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Episodios
  • He blew up the Death Star - And Taught Me This Life-Changing Business Lesson! EP #369
    Apr 29 2025

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    This week's episode is a personal one. Den shares the incredible story of Bruce Logan ASC - the man behind the Death Star explosion in Star Wars — and the humbling lessons he learned from working with him.

    But it’s not just about nostalgia. Den also pulls no punches about the real state of the video industry in 2025: budget cuts, slower sales cycles, and why many creative businesses are quietly collapsing without realizing it.

    You'll learn why "good enough" might actually save your business this year... and why community, mentorship, and adaptability are more critical than ever.

    If you’re serious about building a sustainable creative business — especially in a tougher market — this episode is unmissable.

    🎥 Watch the behind-the-scenes footage of Bruce’s project for Sony, coming soon to YouTube.

    ➡️ Ready for real business support? DM Den on Instagram @den_lennie or email den@denlennie.com.

    Learn more at www.videobusinessaccelerator.com

    Support the show

    Connect with Den on Instagram: https://www.instagram.com/den_lennie

    www.thevideomentors.com




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    15 m
  • Why I’m Giving Away $10K of Training for Free EP#368
    Apr 24 2025

    Send us a text

    After three decades behind the camera, I’ve made a big call…

    In this episode, I’m announcing something I’ve never done before: I’m releasing my entire archive of foundational training , shooting, lighting, camera operation, all for free on YouTube.

    These trainings once sold for thousands. Now, they’re yours to learn from, build on, and share.

    Whether you’re just starting out or you’ve been in the game a while, this is the kind of practical, real-world knowledge you won’t find on TikTok tutorials.

    Inside this episode:

    • Why I’m giving away 30 years of production experience
    • What's inside the Videographer Foundation Series (now on YouTube)
    • The difference between gear knowledge and storytelling skill
    • How you can apply for a $2,000 scholarship to join the VBA Uplevel program if you're in a regional area

    This is about giving back and helping the next wave of filmmakers stop guessing and start growing.

    🎥 Check out the free training: [Search “Den Lennie The Video Mentors” on YouTube]
    🎓 Apply for a scholarship: DM “SCHOLARSHIP” on Instagram @denlennie or email den@thevideomentors.com

    Learn more at www.videobusinessaccelerator.com

    Support the show

    Connect with Den on Instagram: https://www.instagram.com/den_lennie

    www.thevideomentors.com




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    13 m
  • The 1-4-8 Rule That Changed Everything: How Matt Smolen Scaled Balloon Tree Without Burning Out EP#367
    Apr 7 2025

    Send us a text

    Ever feel like your video business is stuck in survival mode, feast or famine, no time to breathe, and definitely no time to grow?

    In this episode, Den sits down with Matt Smolen, founder of Balloon Tree Productions, to uncover the surprisingly simple system that helped him go from an overwhelmed solo freelancer to running a thriving 5-person team, operating out of a slick Melbourne studio.

    Matt reveals:

    • The 1-4-8 rule that created consistent monthly revenue
    • How he finally stopped micromanaging and started leading
    • Why he ditched the traditional niche and leaned into his unique creative style
    • The mindset shift that let him build a business that supports his life—not consumes it

    If you’re ready to stop doing everything yourself and start building something sustainable (and fun), this episode is a must-listen.

    👉 Want more behind-the-scenes lessons from real video business owners? Subscribe and leave a review, it helps us help more creatives like you.

    Learn more at www.videobusinessaccelerator.com

    Support the show

    Connect with Den on Instagram: https://www.instagram.com/den_lennie

    www.thevideomentors.com




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    54 m
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