How to Market Your Expert Service Business in 2026

In this episode of the Bill Hauser Podcast, Bill breaks down the exact strategies expert service businesses must use to thrive in 2026. Whether you’re a lawyer, doctor, consultant, financial advisor, home services contractor, or any business where clients hire you for your expertise, this episode reveals why your knowledge can either scale your business—or trap it.

Bill shares the proven marketing frameworks used across SMB Team Legal, GO-SMB, and Attorney Assistant to generate millions of dollars in annual revenue. You’ll learn how to package your expertise, build brand trust, create high-performing lead magnets, and turn your knowledge into an engine that brings clients to you—at scale.

If you’re ready to stop relying on word-of-mouth and start becoming the go-to expert in your market, this is an episode you cannot miss.