How to Make Money with Content: A Ben Silverman Explainer

Ben Silverman, Co-CEO and Chairman of Propagate Content, goes deep on how a modern independent studio generates profit from TV series, documentaries and original digital and audio content. As it marks its 10th year, Propagate has added social media creators, brand and management dealmaking into the mix. Silverman, a veteran producer and former head of NBC Entertainment, reflects on how industry dealmaking has changed in discussing where the content business is headed. Plus a bonus segment: Writer Bill Prady shares a memory that involves John Oliver, Jim Henson, “Nightline” and the 1987 stock market crash.

See omnystudio.com/listener for privacy information.