Ever felt like you're chasing every new business strategy hoping this one will finally work—only to end up more exhausted and discouraged? In this episode, Jessica introduces the Right Strategy, Right Time™ framework, a decision-making tool designed specifically for entrepreneurs with chronic illness. Learn how to choose the best strategies based on your energy, goals, and business stage—so you can stop hustling and start thriving.

💡 In This Episode, You’ll Learn:

• How to stop comparing yourself to others and start making business decisions that align with your actual energy capacity
• The 3 key questions of the Right Strategy, Right Time™ framework that will help you evaluate any business decision
• Why understanding your current stage on the Sustainable CEO Pathway is essential for choosing the right strategy
• How this framework fits beautifully with the 4Ps Ops Plan: Prioritize, Pace, Pivot, and Peace
• A real-life example of how Jess chose podcasting over courses or memberships based on her capacity—and how that changed everything

🧰 Frameworks or Tools Mentioned

• Right Strategy, Right Time™
• Sustainable CEO Pathway (Survive → Stabilize → Strengthen → Scale → Thrive)
• 4Ps Ops Plan: Prioritize, Pace, Pivot, Peace

✍️ Gentle Reflection Prompt

Ready to get strategic with your energy? This week, Jess invites you to run one business idea through the Right Strategy, Right Time™ framework by asking:

1. Does this align with my current capacity and energy levels?
2. Does this move me closer to my most important goals right now?
3. Is this the most effective use of my resources at this stage?

Be radically honest. This isn’t about killing your dreams—it’s about timing them right.

You don’t have to do all the things—you just need to do the right things, at the right time, for you.

🔗 Mentioned Episodes

• Episode 5: Tired of Just Surviving? How to Build a Business That Lets You Thrive
• Episode 7: You’re Not Broken: Why Your Body Is the Blueprint for a Sustainable Business

🛠️ Resources & Links

➡️ Follow my journey on YouTube for behind-the-scenes insights. (@chronicillnessceo) ➡️ Need personalized support? Book a Sustainable CEO Strategy Day and let’s design a business that works with your body, not against it. ➡️ Learn more about the Sustainable Success Framework at ChronicIllnessCEO.com to start building your energy-conscious business today.

And if this message resonates with you, please leave a rating and review—it helps other entrepreneurs with chronic illness find this podcast and join our cozy community.

📬 Stay Cozy & Connected

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Wishing you a gentle day, Jessica