How to Get 230K Monthly Listeners Using Ads

In this episode, Indie Roots will explore how Haddon, independent artist, used Facebook and Instagram ads to grow from a small fanbase to over 230,000 monthly listeners on Spotify. Learn the ad strategies that turned casual listeners into loyal fans.

This podcast breaks down the process of using paid ads for Spotify growth—covering playlist promotion, conversion-focused funnels, and how to make every dollar count. Whether you’re a Christian artist, indie musician, or producer trying to reach new listeners, this episode gives you proven insights into scaling your streams and building a sustainable music career.

Indie Roots is a small production company started by Haddon, William Toll, and Ian Austin. We specialize in Christian folk music (feel free to check out our artist projects on Spotify).

If you're on your own journey as an independent artist but struggling to navigate the production process, we would love to help.

Send us an email at [e-mail]