How to Blend Legacy and Passion into Great Wine
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This heartfelt and inspiring episode explores the challenges of building a wine brand from scratch, the evolution of Niagara's wine scene, and the importance of supporting local producers. Andrea opens up about her career in marketing, her deep-rooted passion for wine, and the powerful legacy she carries forward. They also touch on how global wine trends are influencing local business, what it means to create "single-vineyard, small-batch" wines, and how Ontario wines are earning international acclaim. What You'll Learn:
- How Andrea Kaiser built Drea's Wine Co. from the ground up
- The story behind her father, Karl J. Kaiser, and his impact on Canadian winemaking
- What it means to produce "single-vineyard, small-batch" wines
- Challenges and opportunities in Niagara's evolving wine industry
- The importance of local support in a globally competitive market
- How to recognize premium wines in a saturated market
- Why storytelling and legacy matter in branding
- Tips for aspiring wine entrepreneurs
Listen now at: www.winebehindthescenes.com
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