How We Slash Facebook Ad Cost by Half Overnight

We're excited to share a real-life case study featuring an incredible coach. We were able to help him achieve cool results that transformed his business.

Here's a glimpse of what we accomplished together:

-Slashed his cost per lead by over 70% 😃
-Turned his ROAS (Return on Ad Spend) from negative to 4X
-Surpassed his webinar attendance expectations, doubling the number of attendees.

Now, let's dive into the backstory. Our client was facing significant challenges in getting a decent return on ad spend. This struggle prevented him from scaling his business effectively.

It's tough to make progress when your ads aren't generating profits. The root of the problem lay in the strength of the ads themselves. The previous agencies he worked with were simply following the crowd, copying his competitors' messaging, and making exaggerated promises.

But fear not! In this podcast, we'll unveil the exact methodology we employed, which resulted in an astounding 70% reduction in ad costs during the very first campaign. 

Fair warning: implementing this approach demands deep thinking and dedicated effort—it's not for lazy marketers.