How To Use Your Podcast to Attract Clients

S1E14 - If your podcast could change one life, would you start today?

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Most people start a podcast to “get views.” The smart ones use it to get clients.

In this episode, we break down how to turn your podcast into a lead magnet — from inviting guests who are your ideal clients to using video strategically, embedding tasteful offers, and creating content that compounds visibility.

We cover:

🎯 The “react content” formula that hacks the algorithm.

🎙 Why your podcast should be a lead magnet, not a hobby.

💡 How to invite potential clients as guests to build real connections.

🚀 Using short clips, transformation stories, and “hot content” to sell naturally.

📈 The rise of individualism marketing (why brands with personality win).

🧩 Turning a podcast into a sales system, not a side project.

Watch the full breakdown — and learn how to sponsor your own content like a pro.

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Share your story in the comments or let us know what you’d love to see in future episodes!

We’re business-solution-driven creatives helping you become the best-known, not just the best.

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Don’t forget to like, share, and subscribe for more insights into building your brand and reaching your audience authentically. We would be more than happy to answer any questions from the comments as well!

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-- Sponsored Links --

JT VSUALS Podcast Network: Book a quick call to get started with premium podcast production and management like the one you are watching!

https://jtvsuals.com/quickcall

Use Metricool for social media management with your podcast or business: https://i.mtr.cool/MDJPNI

Use Opus to clip your podcasts: 30% off the first month of a Pro Plan

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Have humans make your clips and post for you

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-- Podcasting Gear and Resources --

$30 XLR Mic That Somehow Sounds Great (you will need a way to hook it up to your recorder or camera)

Behringer XM8500 https://amzn.to/4fsKsQt

Fantastic Mic! High Quality:

Shure SM7b (all the pros use it) https://amzn.to/3SCB6Yt

Shure MV7X (more affordable) https://amzn.to/3SC462k

Shure MV7+ (USB C + XLR. It could possible to plug directly into phone) https://amzn.to/46z068P

Most affordable XLR Recorder:

Zoom PodTrak P4 https://amzn.to/3SDqAAj

Fantastic Audio Recorder:

RØDECaster Pro II https://amzn.to/3WIhZh0

Apps for recording:

Rode Capture (can record front and back camera simultaneously)

https://rode.com/en-us/apps/rode-capture

For remote scenarios, consider Riverside.fm software. Don't use Zoom if you have a choice.

If you want someone to handle everything for you, hire JT VSUALS. See membership plans: https://go.jtvsuals.com

#podcasting #contentcreation #branding #videoproduction #marketingstrategy #authenticmarketing #smallbusinessgrowth #jtvsuals #podcast2025 #contentmachine

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