How To Build A Community-Led Brand From Scratch (If I Started Over) | Sophie Miller’s Masterclass
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How To Build A Community-Led Brand From Scratch (If I Started Over) | Sophie Miller’s Masterclass
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In this mastermind episode, Sophie Miller (founder of Pretty Little Marketer) breaks down the exact tactical steps she’d take to build a high-engagement community from scratch in 2026.
If you’re a brand, marketer or founder trying to turn followers into a real community engine, this episode is a step-by-step guide to catapult your community strategy.
In this episode, you’ll learn:
00:00 Introduction to community building
00:56 The Platform Strategy
05:06 Step 1: Connection Point
08:19 Step 2: Mission Sentence
11:09 Step 3: Connection To You, Connection To Each Other
16:24 Step 4: Thin Content
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CONNECT WITH SOPHIE
LinkedIn: https://www.linkedin.com/in/sophiealicemiller/
Instagram: https://www.instagram.com/sophiemillerrrr/
Pretty Little Marketer: https://www.linkedin.com/company/prettylittlemarketer/
FOLLOW US
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Verity: www.linkedin.com/in/verityhurd/