Are Zillow agents actually bad… or just misunderstood?

In this episode, Tony Acosta sits down with Mike Harlan to break down what’s really happening inside the Zillow ecosystem. From lead quality to conversion rates, agent skill gaps to systemic incentives—nothing is off limits.

They tackle the real question: is the problem the agents, or the system they’re operating in?

If you’ve ever:

• Wondered why Zillow leads get a bad reputation
• Questioned agent performance on online platforms
• Tried (and struggled) to convert internet leads
• Or considered buying Zillow leads yourself

This episode gives you a no-BS look at what’s actually going on—and how to win if you choose to play the game.

Key Topics:

• Why Zillow agents get labeled “bad”
• The truth about Zillow lead quality
• Conversion vs. follow-up: where most agents fail
• How top teams actually make Zillow profitable
• The hidden incentives shaping agent behavior

Connect with Tony Acosta:
Real estate broker | Team leader | Agent coach
Helping agents build real skills, not just chase leads

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Straight talk on real estate, business, and what actually works.

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