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How Publishing Works. From Caxton to Kindle

How Publishing Works. From Caxton to Kindle

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In this episode of How Publishing Works Kate Macdonald of Handheld Press is in conversation with books marketer Ceris Jones, formerly of Sandstone Press, now with Inpress Books.

What IS book marketing? And why is it different from book publicity? And why do we spend time talking about the Barbie marketing?

This episode contains fun facts and piercing commentary on the realities of selling a book to a bookseller, to a reader, to a reviewer.

For more information about Handheld Press, go to www.handheldpress.co.uk. You can email this podcast at podcast@handheldpress.co.uk.

This episode was edited and produced by Kate Macdonald. The jolly intro and outro music is 'Feels Like Home' by Avocado Junkie, sourced through Podcastle.

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