How (Not) to Rebrand | Reimagining Retail

In this podcast episode, we discuss rebrands: how much consumers notice them, how important of an ingredient nostalgia is, and how to successfully execute one. Listen to the discussion with Vice President of Content and guest host, Suzy Davidkhanian, Senior Analyst, Zak Stambor, and Analyst, Rachel Wolff.

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For a transcript of this episode click here:

https://www.emarketer.com/content/podcast-reimagining-retail-how-not-rebrand

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