How Local Businesses Can Rank on Google With YouTube

October 28, 2025 at 12:00 PM ET Webinar: How Local Businesses Can Rank on Google With YouTube with Jeremy Vest Discover how local businesses can leverage YouTube to rank higher on Google and generate leads! Join YouTube expert Jeremy Vest as he breaks down strategies for content creation, SEO, effective thumbnails, and paid advertising to grow your business. Learn how to niche down your content, understand viewer intent, and optimize for both YouTube and Google search. Get your free YouTube channel audit at creatorunlock.com now! 00:00 Introduction: YouTube for Local Business Growth 00:14 Meet Jeremy Vest: YouTube Expert & Strategist 00:30 Jeremy's Journey & Host's YouTube Channel Success 01:27 Live Audience Q&A & Channel Audits 02:05 Local Business YouTube Strategy for Google Rankings 02:46 Local Search Intent: Answering Consumer Questions on YouTube 04:32 YouTube's Role in Business Valuation & Acquisitions 06:05 Expanding Video Marketing Beyond YouTube 06:43 Targeting Local Audiences on YouTube: Dentist Example 07:27 Hyper-Targeted YouTube Ads for Local Lead Generation 09:46 Organic Channel Health vs. Paid YouTube Ads Performance 11:05 Live Channel Audit: Personal Injury Lawyer 13:05 Get Your Free YouTube Audit at CreatorUnlock.com 13:43 Building Trust & Branding on Your YouTube Channel 15:17 The Power of Authenticity: Why Human Connection Matters 18:15 Keyword Research: Finding Local Video Topics on YouTube 20:12 Competitor Analysis: Blueprint for Top-Performing Videos 22:37 Live Channel Audit: Foundation Solutions Group 23:46 Understanding the YouTube Algorithm: Click, Watch, Like 24:31 Optimize Your YouTube Banner & Channel Messaging 25:54 Creating Clickable Thumbnails: Design vs. Intent 28:50 Roger Wakefield: A Masterclass in Plumbing YouTube Thumbnails 32:09 Crafting Keyword-Rich YouTube Video Titles 33:18 Live Channel Audit: Dentist (Shorts vs. Long-Form) 33:54 Shorts & Long-Form Videos: Practice Your Reps 36:28 Global Reach: Burned-in Captions & Language Dubbing 38:28 Viewer-First Scripting for Engaging Videos 40:18 Live Channel Audit: Bay Management Group 41:16 Thumbnail Analysis for Property Management Videos 42:16 The Downside of Niche Fragmentation on YouTube 44:52 Live Channel Audit: Bitcoin Conference Videos 45:50 Distinguishing Organic Views from YouTube Ad Views 46:52 Recommended Software for YouTube Thumbnail Creation 47:22 Insights on YouTube SEO Tools like VidIQ 48:44 The Future of AI in YouTube Content Creation 51:51 Why Authenticity Beats AI Slop on YouTube 52:41 Improving Conference Video Titles & Thumbnails 57:21 Essential & Affordable Video Equipment for Small Businesses 59:26 Faces in Thumbnails: Direct Gaze vs. Emotional Cues 01:01:26 Live Channel Audit: Auto Dealer (Wendell Ford) 01:02:50 Identifying Paid vs. Organic Views in Auto Dealership Videos 01:04:04 Using Children in YouTube Videos: Hero Message Guideline 01:06:11 The "Chevy Dude": A Car Salesman's YouTube Success Story 01:08:25 Strategic Use of Capitalization in YouTube Titles 01:09:57 Live Channel Audit: Wedding Team Marketing 01:11:53 Discovering Top Marketing Strategies for Video Content 01:13:08 Jeremy's 12 Rules for Crafting Effective YouTube Titles 01:14:02 Shorts Thumbnails: Less Critical for Discovery 01:14:51 SEO-Driven YouTube Playlists for Content Organization 01:17:14 Balancing Local Service Ads (LSA) & YouTube Ad Spend 01:20:34 Shorts vs. Long-Form for Local Business: Intent & Niche 01:23:11 Live Channel Audit: Addiction Treatment Center 01:24:16 Tailoring Addiction Content: Focus on Families & Specific Issues 01:26:04 Analyzing Performance Drop in Addiction Channel Thumbnails 01:27:04 The Power of Niching Down in Sensitive Topics 01:28:50 Purpose, Profit, Passion: Finding Your Niche Sweet Spot 01:30:36 Live Channel Audit: Fencing Company 01:30:48 Strategic Use of Hashtags for YouTube Topics 01:31:54 Impact of Description Updates on Google & YouTube SEO 01:33:46 Understanding YouTube Topics & Channel Correlation 01:35:51 Analyzing Channels with High Video Count, Low Subscribers 01:36:36 Viral Shorts Strategies for Service Businesses (ASMR Content) 01:38:09 Commercial vs. Purposeful Content for Fencing Channels 01:39:29 Keyword Research for "Fencing" (Installation, Repair, Design) 01:40:49 Deconstructing a Viral Fence Installation Time-Lapse 01:43:03 Dealing with YouTube Trolls: Strategies & Boundaries 01:44:49 Austin Armstrong's Genius Troll-Proofing Technique 01:46:09 Live Channel Audit: Fitness Studio (Pure Motivation) 01:47:18 Extreme Niching in the Fitness YouTube Space 01:51:29 Live Channel Audit: Marketing for Painting Contractors 01:51:54 Optimizing Titles for Painting Contractor Marketing 01:53:05 AI-Powered Title Generation for Painting Businesses 01:53:54 Managing Negative Comments: Blocking & Blacklist Keywords 01:56:52 The "Hack" Keyword: Effective for Clicks, Despite the Cringe 01:57:47 Jeremy's CreatorUnlock ...