How Liz Wilcox Built a Half-Million-Dollar Business on a $9 Membership

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What if your business could support your life instead of consuming it?
That’s exactly what Liz Wilcox has built — a $9/month membership that supports her family, her sister, and three other families… all while she takes summers off.

In this conversation, Liz shares how she built a half-million-dollar lifestyle business that aligns with her values — without sacrificing her time, her sanity, or her kid’s beach days.

We talk about launching imperfectly, setting clear expectations, and building a business that runs with your life, not against it. Liz’s energy and honesty are unmatched, and her story will change how you think about pricing, productivity, and purpose.

Top Takeaways

• A low-ticket offer can be high value — if you set clear expectations and deliver consistently.
• Don’t wait for perfect — Liz launched her $9 membership using Google Docs and built from there.
• Transparency builds trust. Tell your audience what you’re doing, why you’re doing it, and when they can expect it.

Liz’s signature $9 membership is here: https://streamlinedsolopreneur.com/liz — hit the hot pink button to grab her free email templates (and sneak a $1 trial of the membership).

🎧 Listen on: streamlinedsolopreneur.com

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