When most business owners hear the word tech, they instantly want to hide under their desk.

Because for so many, tech = stress. Funnels, automations, integrations, CRMs… it all sounds like another language.

And instead of helping you sell more, it usually feels like it’s stopping you from doing the things that actually make you money.

But what if your systems weren’t something you were scared of – what if they were the secret to scaling with ease?

Because when your tech and systems work seamlessly in the background, it’s not just about saving time – it’s about building trust, creating consistency, and making it easier for people to buy from you.

And today’s guest on the How I Do Content Podcast knows exactly how to make that happen.

Sophie Carr is a Tech Integrator who helps coaches and online business owners simplify their systems, launch faster, and scale smarter.

She specialises in course platforms and funnels – cutting through the tech overwhelm so her clients can focus on what they do best.

In today’s episode, Sophie’s sharing what every business owner needs to know about creating seamless systems that support more sales – from choosing the right tools to avoiding common tech traps, and how to make your backend just as magical as your marketing.

Plus, she shares about her experience inside Micro Messaging so far – and how shifting her messaging helped her go from feeling invisible online to creating content that finally connects and converts.

So if your tech’s been giving you major “ugh” energy lately – this is definitely the episode is for you.

CONNECT WITH SOPHIE CARR

• Follow Sophie on Instagram @sophiecarr.co
• Grab Sophie’s Recommended Tech Tools Guide https://sophiecarr.com/toolsoptin
• Find out more about at https://sophiecarr.com/

SIGN UP FOR MICRO MESSAGING

Micro Messaging helped Sophie refine her content, show up with more confidence, and make people finally get the magic of what she does.

And that’s exactly what we would do together over the next 6-months.

Because when your messaging actually reflects the magic of what you do, everything else in your business (your content, your systems, your offers) clicks into place and starts working with you, not against you.

So if you want to join Sophie and the other magical wizards inside Micro Messaging for the next 6-months this is the time to do it.

Find out more and sign up at https://thesocialbolt.com.au/micro-messaging/

TOPICS COVERED IN THIS EPISODE

business systems setup, seamless client experience, backend systems for coaches, automation tools for small business, tech stack for online business, Kajabi vs MailerLite, Dubsado alternatives, Notion for business management, Tally Forms setup, Zapier automations, workflow automation for service providers, choosing the right tech tools, avoid shiny object syndrome, how to audit your tech stack, save time with automations, email marketing platforms for service providers, lead nurture sequence setup, client onboarding systems, how to improve client experience, streamline business operations, online business systems, backend setup for launches, how to scale with systems, systemising your business, tech for solopreneurs,

Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link: https://youtu.be/WY8-lVlLhWE

Welcome back to Part Two of this special mini-series on the How I Do Content Podcast.

Over the past couple of weeks I’ve been busy auditing content – in fact I’ve done well over 20 content audits.

And in doing these audits, I noticed two big mistakes that kept popping up.

In Part One, I shared the first big mistake – no urgency. So if you missed that one, definitely go back and listen, because creating urgency in your content is one of the most important shifts you can make in Q4.

LISTEN TO PART 1 HERE

In today’s episode I’m sharing the second mistake I uncovered – a lack of differentiation.

Because even if your content creates urgency, if you sound like every other muggle, you’ll still get overlooked

SIGN UP FOR MY FREE WORKSHOP

The Content Playbook That ACTUALLY Works Right Now.

I’ll share the exact strategies I use (and teach my clients) to cut through the noise, create demand, and actually sell in Q4.

It’s completely free and happening on Thursday 9th October. You can grab your spot at https://thesocialbolt.com.au/workshop/

WANT MORE?

• Watch my 22 minute Obvious Choice Offer Training at https://thesocialbolt.com.au/obvious-choice/
• Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/
• Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt
• Find out more at https://www.thesocialbolt.com.au

TOPICS COVERED IN THIS EPISODE

content differentiation, how to stand out online, content marketing mistakes, content audit insights, why your content isn’t converting, how to make content sell, online business marketing strategy, brand personality in content, showing personality online, content that stands out, unique content ideas, how to build trust with your audience, content creation tips for coaches, content marketing for service providers, how to make your offer the obvious choice, content positioning strategy, content marketing 2025 trends, marketing differentiation strategy, personal branding in content, content that converts, how to write engaging social media posts, what to post to attract clients, content mistakes to avoid, content marketing for coaches, digital marketing content tips, creating unique content, how to stand out from competitors, content creation strategy, content marketing examples, content marketing audit checklist

Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link: https://youtu.be/WY8-lVlLhWE

Over the last couple of weeks, I’ve completed more than 20 content audits.

These included free Instagram Post Audits and in-depth content reviews for my clients. And one thing kept standing out...

There are common mistakes showing up again and again – mistakes that are costing people sales.

As we head into Q4 (aka peak selling season), you want your content to actually help you make sales.

So in this two-part series of the How I Do Content Podcast, I’m breaking down the biggest mistakes I’ve uncovered in my content audits, plus how to fix them.

In this Part One I’m going to start with the most common mistake I’m seeing right now – not creating urgency in your content.

SIGN UP FOR MY FREE WORKSHOP

The Content Playbook That ACTUALLY Works Right Now.

I’ll share the exact strategies I use (and teach my clients) to cut through the noise, create demand, and actually sell in Q4.

It’s completely free and happening on Thursday 9th October. You can grab your spot at https://thesocialbolt.com.au/workshop/

WANT MORE?

• Watch my 22 minute Obvious Choice Offer Training at https://thesocialbolt.com.au/obvious-choice/
• Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/
• Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt
• Find out more at https://www.thesocialbolt.com.au

TOPICS COVERED IN THIS EPISODE

content audits, biggest content mistakes, sales mistakes in content, urgency in marketing, create urgency in content, buyer psychology 2025, Q4 sales strategy, cost of waiting in business, how to increase conversions, sales CTAs that work, marketing urgency examples, content that sells, mistakes costing sales, why content isn’t converting, create demand with content, highlight cost of waiting, sales messaging tips, content strategy for Q4, urgency vs pushy marketing, biggest content audit findings

Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link: https://youtu.be/WY8-lVlLhWE