How Fashion Buyers Use Instinct and Strategy to Spot Winning Products (#030)

Gut instinct isn’t fairy-dust; it’s experience plus data. Its is powerful when it’s backed by data.

In this episode, Elisabeth Mac Hale dissects the buyer’s phrase “I’ll know it when I see it,” True intuition is built on commercial frameworks, customer insight and relentless pattern spotting.

She shares some real life examples and you’ll learn three practical ways to train your eye, trust your gut and buy with confidence.

Perfect listening for junior and mid-level buyers who want to level up from reactive to strategic.