How Brands Win Big on Black Friday & Cyber Monday: Commercial Film & Photography with Stewart Cohen
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How do brands really win during Black Friday and Cyber Monday? In this episode, we sit down with Stewart Cohen, founder of SC Pictures and SuperStock, to break down the commercial side of film, photography, and advertising strategy behind the biggest shopping days of the year.
We dive into:
- How brands use commercial photography & video to drive holiday sales
- What really goes into licensing, ad spend, and creative strategy
- The future of commercial content, stock imagery & brand storytelling
- How creators can tap into high-revenue commercial opportunities
Stewart Cohen can be reached at stewartcohen.com or found on LinkedIn and Instagram @stpictures. For licensing inquiries, visit superstock.com.
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