How AI Cut My Costs and Unlocked a Faster Business

AI isn’t here to replace you, it’s here to give you back the space, clarity, and breathing room you haven’t had in way too long.

Over the past few years, AI has removed bottlenecks inside my businesses that I didn’t realise were draining so much time and energy. It’s saved thousands of dollars, reduced overwhelm, and allowed the people on my team to focus on the work that genuinely matters.

The good thing is, you don’t need to be technical, have a large team, or run a big operation to get real results from AI. If you’re juggling a lot on your own or trying to create more freedom inside your business, the right AI workflow can lighten your load almost immediately.

My own journey with AI started back in 2016 when I built a basic classifier just to keep up with demand. Fast forward to today, and tools like ChatGPT are woven into everything we do, not to strip away personality or connection, but to enhance the parts of the business that depend on it.

In this episode, I’m breaking down the tools, workflows, and simple decision-making frameworks we use right now so you can see what’s possible without complexity, without overwhelm, and without adding more to your plate.

IN THIS EPISODE, YOU’LL DISCOVER…

• 01:05 - How we trained AI to read every client email, categorise it, and route it instantly
• 02:20 - Why every person in my company uses AI daily
• 03:58 - My simple cost-benefit rule, when AI is the smartest option, and when a human touch matters more
• 04:28 - Why over-automating can erode trust, and how to keep your experience warm, personal, and real

RESOURCES TO CHECK OUT

• Automation Agency - The easiest way to take tech, marketing, and design off your plate so you can focus on what actually grows the business.