How A Home Inspection Company Scaled Through Networking, Delegation, And Smart Marketing with Kimi McBurney

The story of Allied Home Inspection isn’t about finding a hack. It’s about learning where trust is built, then building there on purpose. Kimi McBurney joins us to share how a Google listing wasn’t enough in a referral-driven market and why the real leverage came from relationships with real estate agents, consistent social content, and showing up where decisions get made. From a single service start to a multi-service operation offering radon testing and mitigation, water and well testing, and septic inspections and pumping, Kimi walks through the choices that turned a technical skill into a steady pipeline.

We dig into the hard parts most owners gloss over: the pressure of payroll, the myth of flexible hours, and the challenge of taking a real vacation when you’re the linchpin. Kimi lays out how she hired and trained six inspectors, set up remote-first admin, and created clean processes so the business runs when she steps away. Her rule of thumb is simple and bold: hire for people skills, then teach the technical. In a high-stakes moment like a home inspection, clarity and calm matter as much as accuracy, and that culture becomes a competitive edge.

You’ll also hear how coaching communities and cross-market peers accelerated growth by sharing pricing models, marketing tactics, and service-line playbooks. Kimi's approach to balance is pragmatic: engineer your day, protect deep work with early mornings, and use systems to keep promises to clients and family. If you work in home services, real estate, or any referral-heavy field, you’ll leave with practical ideas for network marketing, trust-building, and team empowerment that actually scale.

Enjoy the conversation, then tell us your favorite takeaway. If this resonates, follow the show, share it with a fellow entrepreneur, and leave a quick review so more builders can find it.

Guest contact Info:

[e-mail]

alliedinspector.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at [e-mail] or at https://billgilliland.biz/

All the best!

Bill