Episodios

  • Pulse Check: AI Arms Race: Navigating Leadership in the Agentic Admissions AI Era — Part 1
    Sep 18 2025

    Welcome to the debut episode of this new pulse check series, AI Arms Race: Navigating Leadership in the Agentic Admissions AI Era, hosted by Scott Cline.

    Guest Name: Dr. Stephen Ostendorff, Dean of Admissions, Molloy University

    Guest Social: https://www.linkedin.com/in/ostendorff/

    Guest Bio: Dr. Stephen Ostendorff is a strategic enrollment and marketing leader with over two decades of experience driving growth and innovation in higher education. Currently serving as Dean of Admissions at Molloy University, he has led record-breaking enrollment through data-informed strategies, advanced CRM integrations, financial aid optimization, and the ethical use of AI in recruitment. With a background spanning private, urban, and mission-driven institutions, he is known for collaborative leadership, taking a tech-forward approach to enrollment management, and a future-focused mindset when it comes to student engagement and retention.

    He holds an Ed.D. in Organizational Leadership Studies from Northeastern University, an M.S.Ed. in Student Development Practice in Higher Education from St. John’s University, and a B.A. in English from Clark University.


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    Connect With Our Host:
    Mallory Willsea
    https://www.linkedin.com/in/mallorywillsea/
    https://twitter.com/mallorywillsea

    About The Enrollify Podcast Network:
    The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.


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    23 m
  • What the AI News Headlines Aren’t Telling You
    Sep 15 2025

    In this episode of Higher Ed Pulse, hosts Mallory and Gil Rogers break down the real reason 95% of AI projects fail—and it’s not the tech. From underground AI usage to rising trust issues and executive scrambling for structure, this episode explores how leadership—not capability—is the biggest hurdle for AI adoption in higher education and beyond. Whether you're an institutional leader or front-line staffer experimenting with AI, this conversation offers timely insights on how to approach AI integration with intention, empathy, and strategy.

    Related Links:
    MIT Study: 95% of Generative AI Projects Fail
    AI as Boss? Workers Push Back
    Chief AI Officers Emerge Across Industries
    The Shadow AI Workforce


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    Connect With Our Host:
    Mallory Willsea
    https://www.linkedin.com/in/mallorywillsea/
    https://twitter.com/mallorywillsea

    About The Enrollify Podcast Network:
    The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

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    28 m
  • Pulse Check: Advancement Amplified: The IA MarCom Shift — Part 5
    Sep 11 2025

    Welcome to the final installment of this Pulse Check series — Advancement Amplified: The IA MarCom Shift — Part 5: The 90-Day Blueprint. Dan Giroux teams up with higher ed marketing powerhouse Jaime Hunt—host of Confessions of a Higher Ed CMO and author of Heart Over Hype—for a co-led conversation that delivers big, bold ideas and actionable next steps. Together, they offer a compelling, cross-functional perspective on what it means to build future-ready advancement marketing and communications (MarCom) teams—and how to do it in just 90 days. If you're serious about integrated strategies, sustainable structures, and breaking down silos, this is the episode for you.

    Notes / Resources:

    • AI Maturity Matrix: https://www.solvehighered.com/ai-maturity-matrix
    • Heart Over Hype: https://www.heartoverhypebook.com

    Solve Higher Ed: https://www.solvehighered.com


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    Connect With Our Host:
    Mallory Willsea
    https://www.linkedin.com/in/mallorywillsea/
    https://twitter.com/mallorywillsea

    About The Enrollify Podcast Network:
    The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

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    1 h y 5 m
  • How a Web Strategist Experiments with AI: Lessons from 20 Years in Higher Ed Digital
    Sep 8 2025

    Mallory Willsea welcomes Fran Zablocki, Head of Strategy at Fastspot, to explore how artificial intelligence is transforming workflows—not by replacing human expertise, but by enhancing it. Drawing on two decades of experience in digital strategy, Fran shares how tools like Perplexity, Notion, and Claude are being integrated into agency workflows and what higher ed leaders can learn from past waves of technological disruption. If you're curious about practical AI adoption in higher education, this episode delivers fresh perspective grounded in strategy.


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    Connect With Our Host:
    Mallory Willsea
    https://www.linkedin.com/in/mallorywillsea/
    https://twitter.com/mallorywillsea

    About The Enrollify Podcast Network:
    The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

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    30 m
  • Pulse Check: Advancement Amplified: The IA MarCom Shift — Part 4
    Sep 4 2025

    Welcome to Part 4 of this Pulse Check series — "From Lessons to Action". Dan Giroux hits pause to distill key takeaways from the first three episodes and translate them into tangible actions for higher ed MarCom and advancement professionals. Whether you’re just tuning in or have been along for the ride, this episode offers a practical roadmap to help your team move from reactive order-takers to strategic partners in institutional advancement. Focused on real-world applications and actionable frameworks, this pulse-check episode lays the groundwork for sustainable, visible progress.

    Resources Mentioned in This Episode:
    Dan’s newsletter, DJG Marketing Insights: https://djg-marketing.kit.com/newsletter


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    Connect With Our Host:
    Mallory Willsea
    https://www.linkedin.com/in/mallorywillsea/
    https://twitter.com/mallorywillsea

    About The Enrollify Podcast Network:
    The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

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    36 m
  • The Hidden Career Path for MarComm Leaders
    Sep 1 2025

    Learn about the 2025 AMA Symposium for the Marketing of Higher Education


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    Connect With Our Host:
    Mallory Willsea
    https://www.linkedin.com/in/mallorywillsea/
    https://twitter.com/mallorywillsea

    About The Enrollify Podcast Network:
    The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

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    25 m
  • Pulse Check: Advancement Amplified: The IA MarCom Shift — Part 3
    Aug 28 2025

    The Advancement Strategic Communicators Network is a growing national hub for higher education philanthropic communicators. Learn more on the ASC website (https://asc.ucdavis.edu/) or join the ASC Linkedin Group (https://www.linkedin.com/groups/12740101/) to get connected.

    Guest Name: Gabrielle Giddings, Associate Vice Chancellor, Campaigns, University of Denver

    Guest Social: https://www.linkedin.com/in/gabriellegiddings/

    Guest Bio: Gabrielle Giddings is the associate vice chancellor of campaigns at the University of Denver, leading campaign communications, advancement events, and campaign operations for the University’s $1B Denver Difference campaign. An advancement leader with 30+ years of experience, she believes clear, authentic storytelling builds donor trust and fuels giving. Previously, she served as assistant vice president for marketing and communications at Temple Health Institutional Advancement and the Lewis Katz School of Medicine, directing an integrated program across the health system, the school, and the university. Her expertise spans campaign communications, high-impact events, direct response, donor and alumni engagement, community relations, and crisis/media management. She holds a B.A. in Archaeology from Bryn Mawr College and an M.S. in Communication Management from Temple University (communication theory and cross-cultural leadership).


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    Connect With Our Host:
    Mallory Willsea
    https://www.linkedin.com/in/mallorywillsea/
    https://twitter.com/mallorywillsea

    About The Enrollify Podcast Network:
    The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

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    48 m
  • The Omnichannel Student: How Search Really Works in 2025
    Aug 25 2025

    In this episode of Higher Ed Pulse, host Mallory Willsea sits down with Faton Sopa, Co-Founder and CEO of Manaferra, to unpack the most in-depth research yet on how students are searching for colleges in 2025. From the rise of platform switching to the impact of AI and peer-driven validation, Faton shares actionable insights into how student behavior is evolving—and how enrollment marketers must adapt their strategies to keep pace. If you’re still focused solely on winning the first click on Google, this episode will shift your perspective fast.

    Download: How Students Search for Colleges in 2025


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    Connect With Our Host:
    Mallory Willsea
    https://www.linkedin.com/in/mallorywillsea/
    https://twitter.com/mallorywillsea

    About The Enrollify Podcast Network:
    The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

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    31 m