Last week was one of those weeks. Darren was traveling for the second week in a row, Emma was up every two hours, and Emily found herself in full reaction mode — snappy, depleted, and wondering if maybe this whole "present mom and ambitious woman" thing was actually impossible. In this episode, Emily gets honest about what that week looked like and why she didn't let it spiral into shame or self-attack. Instead, she looked at it through the lens of a CEO and asked a different question: what is this showing me about the system?

This episode is for women who feel like they're failing at everything — motherhood, business, taking care of themselves — and are starting to wonder if maybe they just need to want less. Emily breaks down her CEO framework (vision, strategy, structure, support, and self-leadership) and explains why most women aren't actually failing. They're just trying to run a CEO-level life with no CEO-level structure or support. If you've been living in reaction mode and you're ready to start designing your life instead of just surviving it, this conversation will change how you think about what's actually possible.

Questions answered in this episode:

• What does it actually take to be a present mom and an ambitious woman at the same time?
• Why do so many women feel like they're failing when really it's a structure problem?
• What is the difference between running your home by default versus by design?
• How do you lead your family like a CEO without it feeling cold or corporate?
• What are the five things every CEO does and how do they apply to your life?
• How do you stop making a bad week mean something about who you are?

THE LAUNCH PAD SOCIETY:

A virtual membership for ambitious women who want ongoing support, consistency, structure, accountability, and community as they build their business with clarity, alignment, and rhythm instead of chaos and hustle.

→ https://theceobesties.com/launchpad-society

CONNECT WITH EMILY:

1. ✨ Website: www.emilycollins.com
2. ✨ Instagram: @heyemilycollins

You don't have to feel ready before you take the next step — you just have to take it. In this conversation, Emily sits down with Lindsay Cloud, a vocal coach and business coach who has sold over 100,000 sessions and built her business by doing what she couldn't not do. Lindsay shares what shifted when she stopped waiting for confidence and started taking action anyway, why sales is really about connection and belief, and how regulating her nervous system became the foundation for explosive growth.

This conversation is for women who feel stuck, waiting for the fear to pass before they make a move. Lindsay and Emily get into why agency is a decision not a feeling, what it actually looks like to build an empire while raising kids, and how your life expands to match what you're willing to claim out loud. If you've been playing small or hiding your big vision, this episode is going to change how you think about confidence, action, and what you're capable of.

Questions answered in this episode:

1. What does it mean to have agency, and why is it a decision not a feeling?
2. Why do so many people resist sales, and what shifts when you truly believe in what you're offering?
3. How do you regulate your nervous system so you can actually show up and be creative?
4. What's the difference between building a business and building an empire?
5. How do you celebrate your wins so your brain doesn't trick you into thinking it was easy all along?
6. What would you tell a woman who feels like she's waiting to feel confident before she makes a move?

THE LAUNCH PAD SOCIETY:

A virtual membership for ambitious women who want ongoing support, consistency, structure, accountability, and community as they build their business with clarity, alignment, and rhythm instead of chaos and hustle.

→ https://theceobesties.com/launchpad-society

Connect with Lindsay:

So Much More Than Sales

Text Lindsay's Assistant: 424-383-7811

CONNECT WITH EMILY:

1. ✨ Website: www.emilycollins.com
2. ✨ Instagram: @heyemilycollins

Something shifted after baby number five that Emily didn't expect. It wasn't the logistics — she had prepared for that. It was the internal stretch that came from holding more in life and business than ever before. In this episode, Emily shares what the fourth trimester revealed about how she had been showing up online, why social media started feeling draining, and the moment she realized she had been performing without even knowing it.

This conversation is for women who have ever felt like showing up online takes more energy than it should. Emily gets honest about what it looks like to stop polishing everything, to own your authority without shrinking, and to figure out what you actually believe — not what you think will land well. If you're craving more alignment and less performance in how you show up, this episode is for you.

Questions answered in this episode:

1. What does life actually look like with five kids, two businesses, and a newborn?
2. Why did showing up on social media start feeling so draining after baby number five?
3. What is the difference between showing up authentically and still performing without realizing it?
4. How do you figure out what you actually believe and what hills you're willing to die on?
5. What does discomfort in authority look like and how do you move through it?
6. How do you refine your life and business in real time instead of waiting until you have it all figured out?

THE LAUNCH PAD SOCIETY:

A virtual membership for ambitious women who want ongoing support, consistency, structure, accountability, and community as they build their business with clarity, alignment, and rhythm instead of chaos and hustle.

→ https://theceobesties.com/launchpad-society

CONNECT WITH EMILY:

1. ✨ Website: www.emilycollins.com
2. ✨ Instagram: @heyemilycollins

Growth doesn't always come from the seasons you plan for... sometimes it comes from the ones you never would have chosen. In this conversation, Emily sits down with Michelle Hooey, a coach, speaker, and bestselling author of The Goldie Effect. Michelle shares the deeply personal story behind her book, including the journey with her daughter Goldie, how that season completely changed the way she thinks about success, and what it looks like to rebuild your life without burning it all down.

This conversation is for anyone who has ever found themselves trying to hold it all together, wondering how to keep rising in a season they never would have chosen. Michelle and Emily talk about presence, surrender, motherhood, marriage, community, and the small choices that help you keep going when life feels really heavy. If you've been through your own "before and after" moment, this one is going to stay with you.

Questions answered in this episode:

1. What does it look like to rewrite your life without burning it all down?
2. How do you find presence and surrender when life feels completely out of control?
3. What is the 15 Minute Rewrite and how can it help busy moms reclaim their energy?
4. How do you protect your marriage and family through seasons of intense uncertainty?
5. Why is community so essential when you're navigating something hard?
6. What does it mean to turn your hardest season into something that helps others?

THE LAUNCH PAD SOCIETY:

A virtual membership for ambitious women who want ongoing support, consistency, structure, accountability, and community as they build their business with clarity, alignment, and rhythm instead of chaos and hustle.

→ https://theceobesties.com/launchpad-society

Connect With Michelle:

Instagram: @michellehooey

Website: anchorlistcoaching.com

Book: The Goldie Effect (available on Amazon and Barnes & Noble)

CONNECT WITH EMILY:

1. ✨ Website: www.emilycollins.com
2. ✨ Instagram: @heyemilycollins

For years, Emily called herself a stay-at-home mom — even though that label barely touched her actual life. She was running a home, managing properties, handling investments, and raising four kids, all while feeling a steady pull toward something of her own. In this episode, she shares the three identity shifts that finally allowed her marriage, motherhood, and ambition to stop competing and start working together.

This conversation is for women who are tired of feeling like they have to shrink one part of themselves to make room for the others. If you've been carrying everything alone, disappearing inside motherhood, or treating your dreams like they belong in the leftover corners of your life, these shifts will show you another way.

Questions answered in this episode:

1. What does it actually look like to go from carrying it all to co-leading your life with your partner?
2. How do you reclaim your identity when motherhood has quietly become all of you?
3. What happens when you stop treating your business like a hobby and start building something real?
4. Why does letting go of control actually strengthen your marriage and your capacity for ambition?
5. How do these three identity shifts allow marriage, motherhood, and ambition to support each other instead of compete?
6. What's the first shift you can make this week to start building a life where the pieces actually fit?

THE LAUNCH PAD SOCIETY:

A virtual membership for ambitious women who want ongoing support, consistency, structure, accountability, and community as they build their business with clarity, alignment, and rhythm instead of chaos and hustle.

→ https://theceobesties.com/launchpad-society

CONNECT WITH EMILY:

1. ✨ Website: www.emilycollins.com
2. ✨ Instagram: @heyemilycollins

If opening your bank account makes your stomach drop, you're not alone and nothing is wrong with you. In this episode, Emily explores the emotional side of money that most people never talk about. She shares why avoidance around finances is almost always rooted in something deeper, what your money patterns are actually mirroring back to you, and how to start building a relationship with your numbers that feels grounded instead of overwhelming.

This conversation is for women who know they need more clarity around money but have been putting it off because it feels like too much. Whether your income swings month to month or you've been avoiding your numbers for weeks, this episode will help you understand why, and give you a simple reset to start leading your finances with confidence.

Questions answered in this episode:

1. Why do so many entrepreneurs avoid looking at their numbers, even when things might actually be fine?
2. What is your money really mirroring back to you about how you feel inside?
3. What are the three core money patterns every business owner should pay attention to?
4. How does avoidance create the illusion that your business is more fragile than it actually is?
5. What does a simple 15-minute money reset look like, and how do you start?
6. How do you shift your identity into someone who leads money with confidence instead of fear?

THE LAUNCH PAD SOCIETY:

A virtual membership for ambitious women who want ongoing support, consistency, structure, accountability, and community as they build their business with clarity, alignment, and rhythm instead of chaos and hustle.

→ https://theceobesties.com/launchpad-society

CONNECT WITH EMILY:

1. ✨ Website: www.emilycollins.com
2. ✨ Instagram: @heyemilycollins

Growth shouldn't cost you the moments that matter...and your business shouldn't depend on you doing everything. In this conversation, Emily sits down with Brittni Schroeder, a business and marketing coach who has spent 20 years building and scaling multiple ventures, from a thriving photography business and a national magazine to nonprofit work and now coaching entrepreneurs on systems and automation.

Brittni's story is as powerful as the strategies she teaches. She shares the pivotal moment that made her reprioritize everything, why so many businesses feel duct-taped together, and how creating simple systems can free up your time and energy so your work actually supports your life. If you've been doing it all yourself and wondering if there's a better way... there is, and this episode will show you where to start.

Questions Answered in This Episode:

1. Why do systems and automation actually create more freedom in your business?
2. What are the most common backend mistakes that keep businesses stuck?
3. Where should you start if your business feels duct-taped together?
4. How do you shift from a scarcity mindset around investing in support?
5. What does it look like to build a business that supports your life instead of consuming it?
6. How can loss and resilience shape the way you lead and serve others?

THE LAUNCH PAD SOCIETY:

A virtual membership for ambitious women who want ongoing support, consistency, structure, accountability, and community as they build their business with clarity, alignment, and rhythm instead of chaos and hustle.

→ https://theceobesties.com/launchpad-society

CONNECT WITH BRITTNI:

✨ Brittni's Podcast: Redefine Your Business

✨ Website: https://brittnischroeder.com/

✨ Instagram: @brittni.schroeder

CONNECT WITH EMILY:

1. ✨ Website: www.emilycollins.com
2. ✨ Instagram: @heyemilycollins

There are a few phrases that keep showing up in conversations with women and they don't feel like excuses at all. They feel like facts. "I don't have time." "I'm overwhelmed." "Once things calm down, I'll finally do it." In this episode, Emily breaks down why these three sentences are quietly keeping you stuck, and what's really happening underneath them.

This conversation is for women who are tired of waiting for life to slow down before they start building the one they actually want. If you've been telling yourself that the timing isn't right or that your season is just too full, this episode will help you see where you have more power than you realize, and how to start moving forward inside the life you already have.

Questions Answered in This Episode:

1. Why does "I don't have time" feel like a fact when it's actually a belief?
2. What's really happening when overwhelm becomes your default state?
3. Why does "once things calm down" keep your future self waiting for you?
4. How do you build momentum inside an imperfect, full season of life?
5. What's the smallest shift you can make this week to interrupt the old pattern?
6. How do you start feeling like the CEO of your life again without doing more?

Want Support Moving Forward?

DM Emily the word ROADMAP on Instagram for a personalized strategy session where you'll map out your next steps together based on what you're building, the season you're in, and the focused actions that will actually move you forward.

Connect with Emily:

✨ Launchpad Society: https://theceobesties.com/launchpad-society

✨ Instagram: @heyemilycollins

✨ Website: www.emilycollins.com

✨ Email: hello@emilycollins.com

✨ Newsletter: www.emilycollins.com/newsletter

✨ Work with me: www.emilycollins.com/coaching