High-Tech Redneck James Hatfield

We’ve all wasted time chasing jobs that go nowhere—or worse, driving across town for something we could’ve solved with one look. That’s why when James Hatfield showed us how LiveSwitch works, it felt like the most obvious tool every crew should be using.

James Hatfield isn’t your average tech guy—he calls himself a high-tech redneck, and once you hear his story, you’ll get why. From painting houses and power washing driveways to leading a tech company helping blue collar pros get their time (and sanity) back, James brings the kind of common sense innovation we’re all looking for. He’s not trying to reinvent the wheel—he’s just making sure it actually gets you there faster.

In this episode, we talk about how LiveSwitch lets contractors skip the truck ride and close jobs from anywhere with a quick text and video call—no app needed. That’s not just cool, it’s what a lot of us need to compete with Amazon-level expectations from customers who want things now. James breaks down why tech doesn’t have to be complicated to be game-changing—and how simplicity is actually the smartest move in business.

We also dig into the generational gap when it comes to technology. It’s not about age, it’s about willingness to learn. James shares how his team keeps things dead simple so anyone—from your apprentice to your grandma—can use it without feeling lost or left behind.

And if you’ve ever been burned by tech that overpromised and underdelivered, this episode is for you. James is the kind of guy who actually builds things for the people using them. No buzzwords, no fluff—just tools that work.

Episode Highlights:

• Why LiveSwitch was built with blue collar folks in mind
• How to save hours of windshield time and still close the deal
• The moment a moving company owner said, “You don’t even know what you’ve got”
• Making tech adoption easier for both young crews and old-school pros
• What engineers learn when they spend a day on the job site
• James’ take on why simplicity isn’t just smart—it sells

Like what you heard? Make sure to subscribe, leave us a rating and review on Apple Podcasts, and share this episode with someone who’s tired of wasting time on jobs that should’ve been done already.

Connect with James:

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Connect with us:

Check out the Blue Collar BS website.

Steve Doyle:

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Brad Herda:

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