Healthy populations: The role of the health care sector

Across Europe, health systems are at a critical turning point. Ageing populations, workforce shortages

and rising care needs are testing the sustainability of our model and deepening inequalities across

Europe. The question is no longer whether change is needed, but how quickly and how efficiently we

act.

In this episode of Break the Bubble, Incisive Health Senior Counsel, Hans Martins sits down with, Jan De

Maeseneer, a leading voice in primary health care, former chair of the DG SANTE Expert Panel on

effective ways of investing in health, he now heads the WHO Collaborating Centre for Family Medicine

and Primary Health Care at Ghent University.

Together they explore what it will take to move from reactive sick care towards more resilient, person-

centred health systems.

They discuss why strengthening primary and community care matters, how prevention and population-

based approaches can ease pressure on health systems, and what can be done to reduce widening

health inequalities. What happens if we fail to act, and what opportunities open up if we get this

transformation right?