Hacking the Ego Firewall: The Dark Logic of Dale Carnegie
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Hacking the Ego Firewall: The Dark Logic of Dale Carnegie
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Most people read "How to Win Friends and Influence People" as a lesson in morality. They’re wrong.
In this episode of DECODED by Morrow, we peel back the "polite" exterior of this 90-year-old classic to reveal its true DNA: Strategic Friction Reduction. Using AI as our analytical lens, we explore why direct persuasion is a tactical error and how "invisible influence" allows you to bypass the human ego-firewall.
What we decode in this session: • The Ego-Preservation Interface: Why people don’t defend ideas, they defend themselves. • Compliance through Alignment: The mechanics of making your objective feel like their idea. • The Hidden Cost: What happens to your identity when you stop saying "no" to maintain harmony? • Modern Application: How these 1930s protocols apply to VC pitching, high-stakes negotiation, and UX design.
One book. One conversation. Fully decoded.
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