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1:54 What is topical authority?

Episodes that talk about relevancy:

https://www.youtube.com/watch?v=ErBbW69GYYs

https://www.youtube.com/watch?v=kS-Fh3QXB8A

2:03 What is relevancy?

2:29 How do you get relevancy?

3:21 Why does this matter?

3:32 The 4 things you need to rank.

Episodes that talk about the 4 things you need to rank:

Complex version: https://www.youtube.com/watch?v=W3L7tAil0Bg

Fast version: https://www.youtube.com/watch?v=v_5kChCMQHQ&pp=0gcJCRUKAYcqIYzv

Episode that talks about penalties:

https://www.youtube.com/watch?v=ElGAxpB8q1A

5:14 How authority is passed

5:56 Most of your time will be used getting backlinks

6:35 Why do you need to care?

7:07 How relevancy works in ranking

7:30 Why search engines want to give good results

8:23 How authority works in ranking

9:06 Relevancy answers the question "will my website appear in the search results?"

9:37 Authority answers the question "what position will my website be in the search results?"

10:23 How should you structure the content on your site?

10:50 How to create posts

11:16 What is not ok.

11:34 Definition of cannibalization

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2:01 Private blog network vs. public blog network

3:54 Things that can happen to a public blog network

• deindexed
• penalized
• link farm

Episode that talks about link farms: https://www.youtube.com/watch?v=6Wg3kxzfUaw

4:50 If links are public, everyone knows about them, and they lose their effectiveness

5:00 Search engines are looking for public blog networks

5:16 Where are the real backlinks?

5:40 The reason there are no forums with only good backlinks sellers

6:15 the reason I think 99% of people in the SEO industry are scammers

6:52 What you should do before buying backlinks from a forum

7:17 When something is advertised to the public, that is a public network

7:42 Episodes showing how to build a private blog portfolio. 1) https://www.youtube.com/watch?v=ez24lr3G_Mc 2) https://www.youtube.com/watch?v=stMe4nMrem4 3) https://www.youtube.com/watch?v=AguAeXhEBwI&pp=0gcJCQgKAYcqIYzv

8:12 The hardest part of SEO is finding good backlinks

8:51 Episodes about the difference between good and bad backlinks

Part 1 - https://www.youtube.com/watch?v=HFHg6XwPha4

Part 2 - https://www.youtube.com/watch?v=1dZSbWKJlJ0

8:59 The 4 ways to get backlinks

9:17 Episodes that explain the 4 ways to get backlinks

Old version: https://www.youtube.com/watch?v=sYPARAuCXao&pp=0gcJCQgKAYcqIYzv

New version: https://www.youtube.com/watch?v=U-r_Bi3FBt8

10:30 Know how it works before ordering backlinks

10:50 A story about a public link network that was discovered by the search engines

11:51: Public networks get discovered

11:59 The 2 ways to use a private blog network

14:02 The reason (good) publicly available backlinks wouldn't work, anyway

16:05 When link networks are public, they eventually stop working

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2:51 he purpose of link directories

3:45 A main problem: they're copies of each other

5:07 Suspicious names

6:12 Same IP address

Episode that explains IP addresses: https://www.youtube.com/watch?v=stMe4nMrem4&pp=0gcJCR0AztywvtLA

6:54 Link farms

7:25 Description of a link directory

8:32 Can link directories help you?

9:16 Why do they have directories linking to them?