Growth Hacking Is Dead - Systems Are Eating Marketing
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This story was originally published on HackerNoon at: https://hackernoon.com/growth-hacking-is-dead-systems-are-eating-marketing.
Growth hacking no longer delivers repeatable results. Not because marketers got lazy. Not because audiences disappeared.But because the environment changed.
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This story was written by: @khamisihamisi. Learn more about this writer by checking @khamisihamisi's about page, and for more stories, please visit hackernoon.com.
Growth hacking was once a simple way to find a high-leverage tactic and grow. But the environment has fundamentally changed and tactics are no longer repeatable. Marketing teams are now chasing new tools and new tricks.