Good intentions aren't good enough; sustainability unfiltered

Welcome to RTG The Tipple where we take a closer look at the people, trends, and ideas reshaping our industry.

In this episode, ROM sits down with two brilliant voices in the world of wine; Producer Sally Evans from Château George 7and Anne Jones from Limestone & Jones, a drinks sustainability consultancy. They’ve set themselves the task of unravelling one of the most misunderstood topics in the drinks world; sustainability.

From organic myths to the realities of large-scale production, the conversation brings much-needed clarity to a subject that’s often clouded by assumptions, marketing labels, and good intentions that don’t always match real-world impact.

They talk about what genuine sustainability actually looks like, and it isn’t organic = good. They dig into the environmental trade-offs, the tension between commercial pressures and ecological responsibility, and why education is the missing piece that could transform how we all drink.

Here’s what you’ll take away:

• Sustainability isn’t a size issue because big producers can drive big change.

• Why organic wine isn’t always the most sustainable option.

• Climate and region matter because what’s sustainable in one place may be harmful in another.

• Consumer education is essential. People can’t choose better if we don’t tell the full story.

• Commercial reality and sustainability must coexist, but is that possible?

We hope you enjoy our little tipple!

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LINKS & RESOURCES

https://www.linkedin.com/in/sallyevans06/

https://www.chateaugeorge7.com/

https://www.linkedin.com/in/anne-jones-wine/

https://raisingtheglass.co.uk/

https://www.linkedin.com/in/rebecca-oliver-mooney-65730614/

Podcast production by https://www.gingerwizard.co.uk/