Going Viral on TikTok (Sort Of) … Then Freezing on My Podcast

One of my TikTok videos got a lot of traction (for a brand new account anyway).

It should’ve felt like momentum.

Instead, I froze.

And perfectionism - mixed with the emotional chaos of a cancer diagnosis - nearly stopped me from publishing this episode at all.

In this honest update, I share why it's taken me so long to publish this podcast episode. Plus:

• What really happened when I (kind of) went viral on TikTok
• The perfectionism spiral that almost derailed this podcast
• A personal update on my cancer treatment timeline - and the limbo it’s creating
• The emotional impact of audience support (and what £100 really meant)
• How I’m simplifying my offers - and why “good enough” is my new business plan (it has to be) The advice I give clients (that I’m finally taking myself)

If you’re navigating public vulnerability, visibility, or just trying to keep your work moving during tough times … I hope you'll resonate.

Key Links

Janet Murray’s Website

Janet Murray on Substack

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My ‘controversial’ pregnant people TikTok

Podcast I referenced: Should You Post Controversial Content as a Social Media Manager?

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