🚨 New on the blog: How to Get to "Hell Yes" in Multifamily 🚨

What does it really take to get buy-in—from your team, your clients, your partners?

👊 John Carlson, CEO of Mark-Taylor, shares how they built a culture where trust isn’t just a buzzword—it’s a business advantage.

In this candid interview, we talk:

✅ Internal selling vs. external persuasion

✅ Why principles beat processes

✅ How real transparency drives real results

✅ Turning site-level resistance into enterprise-wide innovation

🔥 “You don’t need perfection to earn loyalty. You need consistency and care.” — John Carlson

If you’re leading change in multifamily (or trying to), this is your roadmap.

📖 Read the full story here

#Multifamily #Leadership #Culture #Innovation #GettingToHellYes #PropertyManagement #MarkTaylor #RealEstate #CX

🚪 Hiring from resumes? That’s why you’re missing the mark. 📉 Hiring for alignment?

That’s how you get to Hell Yes! in selling.

Most multifamily teams aren’t building high-performing teams—they’re filling seats and hoping for the best.

📄 Job descriptions. 📥 Resumes. 📊 Candidate scorecards. 💬 Gut feelings when the interview ends.

Jonna Smith, founder of PeopleZest, has seen it all. That’s why she helps leaders stop filling roles and start solving problems.

Here’s what she’s learned about getting to Hell Yes in selling:

✅ If it’s not a “Hell Yes!”—it’s a no.

✅ The best hires aren’t on paper—they’re found through relevance, culture fit, and alignment.

✅ Your job as a leader? Get clear on the problem, coach your clients, and be brutally honest with candidates.

Jonna’s story isn’t just about executive search—it’s a masterclass in how to lead with courage, hire with purpose, and build teams that drive results.

👉 Curious how Jonna helps COOs, VPs, and owners say “Hell Yes!” to the right hire? 👉 Want to learn how to stop hiring resumes and start building teams?

Let’s get to Hell Yes!—together. 🚀

🚨 Security deposits: a mess waiting to happen. Laws changing overnight. Multi-state compliance headaches. Bad debt you never see coming. Residents angry at move-out.

💡 There is a better way.

Meet Gabriella Jones, aka Gabe on the Go. She doesn’t just talk about risk—she helps operators eliminate it.

In this new blog post, Gabe shares:

✅ The hidden risks operators overlook

✅ The Hell Yes moment when you realize you need a specialist

✅ Why deposit management isn’t just compliance—it’s your reputation

✅ How she helps operators save millions in bad debt

Her advice? “Don’t try to manage deposits in-house. This is a specialist’s game—and we’re the experts.”

👉 Ready to learn how to turn “I’m not sure” into “Hell Yes!”? Read the full story here :

iriscx.com/blog

Let’s stop patching the problem. Let’s fix it.

#Multifamily #PropertyManagement #Sales #GettingToHellYes #RiskManagement #DepositCompliance