Live Life to the Fittest

Ep. 48: Building a Business with Passion: A Conversation with Karina Ripps

In this episode of the Live Life to the Fittest Podcast, Jeremy Woodward welcomes Karina Ripps, a business mentor for health and fitness coaches. Karina shares her journey from building a multi-six figure run coaching business while balancing marathon training and a nine-to-five job, to helping other coaches achieve financial freedom. The discussion covers transitioning from conventional employment to entrepreneurship, overcoming initial hurdles, effective business models, the importance of financial planning, and the role of consistent social media presence in business growth. Karina also delves into the future of fitness coaching amidst the rise of AI and highlights her personal milestones and the evolution of her coaching methods.

Timestamps

· 00:40 Introducing Karina Ripps: Business Mentor Extraordinaire

· 01:36 Karina's Journey: From Athlete to Business Mentor

· 05:16 The Birth of a Business During COVID

· 17:51 The Financial Leap: Leaving the 9-to-5 Behind

· 21:21 Scaling the Business: From One-on-One Coaching to New Models

· 28:21 The Role of AI in Fitness Coaching

· 31:04 Expanding Beyond Run Coaching

· 36:15 The Importance of Social Media Presence

· 40:15 Consistency and Growth in Business

· 47:27 Conclusion and Contact Information

Quotes

" I was taking some of my PTO personal time off in my nine to five to use it to work on my business instead of what most people do, which is to go on a vacation…" [14:20]

" I definitely cried a lot. Like that's why I say wanna say like, I normalize. I wanna normalize, like it wasn't easy. There were many days where I was extremely overwhelmed, extremely stressed, crying, trying to figure out, is this worth it?" [15:28]

" There is no personal human to human connection and people want that. Like I think it's going to help run coaches and all health and fitness coaches tremendously because they are craving connection and you can't get connection from ai." [30:26]

Links and Socials

· Instagram: @ripps_ontherun

· karinaripps.com

Connect with Jeremy:

· Instagram: @jeremy.woodward.ironheart

· Website: https://jeremywoodward.com

Live Life to the Fittest

Ep. 47 with Yuki Chorney: The Running Unicorn

In this uplifting and entertaining episode, Jeremy Woodward welcomes marathon runner, costumed athlete, and everyday superhero Yuki Chorney. With nearly 500 races under her belt, including 21 Boston Marathons, Yuki shares her journey from hating running to becoming a community icon known for her themed race day costumes. She opens up about her family's multigenerational love for running, balancing work and motherhood, and how she's spreading joy and empowerment through self-expression on the racecourse. Listeners will laugh, be inspired, and walk away with renewed motivation to pursue their goals in their own unique way.

Timestamps

· 07:05 – Yuki's background: born in Canada, raised in New Hampshire

· 10:45 – College sports and her unexpected relationship with running

· 14:30 – How her father inspired her to start running later in life

· 18:20 – Qualifying for and running her first Boston Marathon

· 22:00 – Training with her dad, dropping gels (and dodging cops!)

· 26:55 – What's changed in 20+ years of running Boston

· 32:15 – Behind the sparkle: the origin of her race day costumes

· 37:00 – Coaching Girls on the Run and making running fun for kids

· 40:35 – Favorite costumes, viral moments, and media shoutouts

· 46:10 – How she balances work, family, and marathon training

· 50:05 – Her husband's running transformation and couple running goals

· 53:20 – Running ultras and learning the hard way about recovery

Quotes

"I never thought in a million years I would call myself a runner. But now? It's who I am." – Yuki Chorney (10:20)

"I always tell my Girls on the Run: make it your own. Whether it's glitter, a unicorn horn, or just showing up – that's your magic." – Yuki Chorney (37:10)

"Running Boston isn't just about the time on the clock. It's about the journey to the start line." – Yuki Chorney (26:20)

Links and Socials

Follow Yuki Chorney:

· Instagram: @yukiko11

Mentioned in This Episode:

• Girls on the Run
• Gate City Striders Running Club
• Boston Marathon: https://www.baa.org/
• Millennium Running: https://www.millenniumrunning.com/
• Teddy's Team: https://teddysteam.org/

Connect with Jeremy:

· Instagram: @jeremy.woodward.ironheart

· Website: https://jeremywoodward.com

Connnect with me:

Website: Live Life to the Fittest

Instagram: @ironheartjeremy

Emily's Instagram: emilymspencer_

Connnect with me:

Website: Live Life to the Fittest

Instagram: @ironheartjeremy

@livelifetothefittest

Connnect with me:

Website: Live Life to the Fittest

Instagram: @ironheartjeremy

@livelifetothefittest

Connnect with me:

Website: Live Life to the Fittest

Instagram: @ironheartjeremy

@livelifetothefittest

Connnect with Jeremy:

Website: Live Life to the Fittest

Instagram: @ironheartjeremy

@livelifetothefittest

Connect with Farah:

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Facebook

Connnect with me:

Website: Live Life to the Fittest

Instagram: @ironheartjeremy

@livelifetothefittest