
Fueling the Female Uprise
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In Season 2 episode 6 of Centerstand, we explore ways the industry can break down the barriers for women entering the industry and how to help them grow their confidence in the industry. Tune in to this important conversation as Robert Pandya sits down with two of Powersports’ female leaders, Alisa Clickenger, Owner, Women's Motorcycle Tours, and Wendy Crockett, Worldwide Motorcycle Ambassador, who share first-hand experience and knowledge on the important opportunities that bring women in the industry together and how to keep growing and supporting them.
Show Notes
00:00:00 00:00:01
- Host Robert Pandya introduces Season 2 episode 6 topic of breaking down barriers for women riders and introduces guests Alisa Clickenger, Owner, Women's Motorcycle Tours, and Wendy Crockett, Worldwide Motorcycle Ambassador.
00:00:00 00:02:00
- Alisa gives her background in riding motorcycles and what Woman Motorcycle Tours is all about.
00:00:00 00:03:40
- Alisa shares the incredible seven-month journey embarked on with her bike and how it inspired her to create her very own company.
00:00:00 00:5:30
- Wendy shares her story of how she got into riding and speaks to some of her accomplishments, which include becoming one of the top female endurance riders in the world with nearly 1,000,000 miles on two wheels and the first woman ever to win the Iron Butt Rally.
00:00:00 00:7:00
- Wendy highlights her 10-year experience running a motorcycle show and explains how COVID changed her recent plans.
00:00:00 00:10:00
- Wendy speaks to the growth of female riders she has seen in her time in the industry and how that supports the Powersports community.
00:00:00 00:11:25
- Wendy notes the important benefits of hosting garage nights, sponsoring bike races, etc., for the greater growth of the community.
00:00:00 00:15:00
- Alisa speaks to the collaborative nature of women and creating events such as conferences and rides that further their connection to the industry.
00:00:00 00:18:10
- Wendy speaks to the importance of confidence in riding and why women need access to education and ways to build their skills as well as general community building.
00:00:00 00:24:00
- Alisa speaks to reimagining events and helping women find their community.
00:00:00 00:29:00
- Alisa shares what OEMs can do to attract more women to their brand.
00:00:00 00:33:40
- Wendy shares various motorcycle events she has been drawn to and gives advice to dealers on welcoming women.
00:00:00 00:38:50
- Alisa and Wendy each give the OEM and dealer network a piece of advice.
00:00:00 00:41:45
- Wendy shares you can reach her at thirdwheeladventures.com and Alisa shares she can be reached at womensmotorcycletours.com.
00:00:00 00:43:30
- Robert closes the conversation and reminds everyone to subscribe and get in touch with the producers of Centerstand at IMSPR@informa.com.