Frugal Innovation

Episode 2: Features Mr. Ambi Parameswaran, one of the leading Brand Gurus of India, who has worked with some of the best agencies creating iconic Ad campaigns. He is also a successful author of several bestsellers. Catch him spill the beans of Frugal innovation in the age of Bootstrapped and Seed fund Startups, importance of learning lessons from the iconic campaigns from world over and the "what next" for India in the space of Brand creation.