From gut feeling to data mastery in fashion

We revisit a panel from the latest Transformation Conference in Copenhagen, where we spoke to three industry leaders shaping how fashion brands and retailers use data to improve planning, reduce waste, and boost profitability

We speak with:

• Anna-Karin Holck, Country Retail Manager, Bestseller.
• Morten Kristiansen, CCO, Les Deux.
• Daniel Di Benedetto, Regional Director Euro North, Centric Software

In this conversation, we talk about:

• Why localisation in retail is key to reducing overproduction and increasing margins.
• How to combine creative instinct with structured data to stay relevant in both digital and physical retail.
• The role of RFID and PLM systems in creating feedback loops that improve decision-making across the organisation.
• How generative AI can support designers and planners in improving hit rates and optimising inventory.

Host:

Konrad Olsson, editor-in-chief and founder of Scandinavian MIND

Linda Pimmeshofer, editor-at-large, Scandinavian MIND

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Scandinavian MIND is a media platform and branding agency operating at the intersection of lifestyle industries and tech.

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