• From Sales Grit to Growth: Lessons from Mid-America Mister Sparky

  • Mar 26 2025
  • Duración: 50 m
  • Podcast

From Sales Grit to Growth: Lessons from Mid-America Mister Sparky

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  • Kenny Chapman and Chris Chrew welcome Darrell Boyd and Aaron Hagan from Mid-America Mister Sparky! They take back the curtain on Mister Sparky’s winning strategy for sales success – including the key role of company culture, the power of grit, and intentionality around sales. You’ll hear more about avoiding the top-line sales intoxication trap, the importance of being disciplined with your focus, and the ongoing blue collar “tsunami.” Kenny Chapman and Chris Crew kick things off by introducing their guests, Darrell Boyd and Aaron Hagan, and by sharing how Chris and Aaron actually go way back.January 3, 2005 was a career-defining moment for Chris: it’s when he went to work for Mister Sparky in Atlanta.Mid-America Mister Sparky is the largest privately-held franchise in the HSB network.Aaron and Darrell touch upon them meeting at an electrician on-time class back in 2007.Darrell has a message for all those in the home service industry: It’s a tough space to be in, but you should never forget that you do have support as well as access to others.Kenny doesn’t believe in number ones and number twos…His approach ties into Dan Sullivan’s concept of Unique Ability.Darrell and Aaron talk about how, as dominant number ones, they deal with people who have strong personalities.Not being on the same page is something that rarely happens to Mid-America Mister Sparky’s Darrell Boyd and Aaron Hagan.Aaron opens up about his “this will not fail!” attitude, especially when he started his joint venture with Darrell.When he first started, Kenny was one of those “you don’t understand my market” people.Kenny is a fan of treating a small market as if it were smaller.With Mid-America Mister Sparky, Darrell and Aaron are in over 10 different states.Aaron illustrates Mister Sparky’s approach in the region Darrell and Aaron are guests of.Years ago, Kenny shared an important lesson with Chris: Always aim at making your future greater than your past.A company Christmas gala is something Aaron and Darrell use to build a better company culture – they take back the curtain on what that experience looks like.Kenny sees everyone on the balance sheet as the most important asset home service businesses have.Kenny really likes Chris’ principle of wanting to keep the main thing the main thing.Darrell and Aaron explain how they have been able to avoid the top-line sales intoxication trap and be disciplined with their focus.The average ticket among the Mister Sparky locations Aaron and Darrell manage is $1,500.Intentionality around sales has been one of the keys to Mid-America Mister Sparky’s success.Kenny doesn’t believe in failure but only in results.As the saying goes, “Your first million is always the hardest.”Aaron and Darrell discuss how they went from watching and learning to becoming those people that watch and learn from.Chris warns against growing at the expense of not being profitable.Kenny sees the beginning of a shift in the home service industry: the blue collar class will replace the white collar class in this space.For Aaron, grit is one of the most important things to have to achieve success.“If you’re not failing, you’re not trying,” says Aaron.Remember: When you fail… it’s not over.Darrell talks about the importance of having urgency match the need.At the end of the day, the home service space is a people’s business. Mentioned in This Episode: HomeServiceBusinessSuccessShow.com/s2e4 The Blue Collar Success Group Professional Tech Academy Mid-America Mister Sparky Darrell Boyd on LinkedIn Aaron Hagan on LinkedIn Cameron Harold Dan Sullivan Roger Bannister
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