Launch week arrives, sales come in, and then the enquiries slowly dry up. By the time the next launch rolls around, you're starting cold all over again.

This episode shares a different approach: fifteen to thirty minutes of daily selling activity that builds momentum between launches and makes each one more powerful than the last with the exact strategies I have used with clients in the Enjoy Marketing agency.

Your next launch doesn't have to begin from zero.

• Race To Recurring Revenue with Lisa Johnson - www.nikihutchison.com/otm

Connect with Niki

• Website: nikihutchison.com

• Instagram: @nikihutchison

• LinkedIn: Niki Hutchison

👩‍💼 About the Host

Niki Hutchison is a marketing strategist with 20+ years of experience helping service-based businesses go from overlooked to fully booked. With a degree in business, a Postgraduate diploma in advertising strategy, and years of agency experience as a brand strategist, Niki combines deep marketing expertise with practical, implementable strategies. She's a 'Digital Creator of the Year' and a runner up 'Agency Owner of the Year' at the Digital Women® Awards, a three-time shortlisted Great British Entrepreneur of the Year (Global Entrepreneur), and runs The Marketing Insiders Club where business owners get weekly implementation support through Marketing Mondays sessions.

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Help the Show

❤️ Leave a review - Your reviews help other entrepreneurs discover the show and get the marketing strategies they need to grow their businesses.

🔔 Turn on notifications so you never miss an episode - new episodes drop every Friday at 7:00 AM.

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#FromOverlookedtoFullyBooked

January planning can feel like writing a wish list that never survives February. You set the goals, create the spreadsheet, then watch real life slowly erode every intention you had.

This episode shares the 5-step framework that's replaced vague annual planning with something that actually sticks. From choosing one single-minded focus to blocking your non-negotiables before anyone else claims your calendar.

Plus, there's a free spreadsheet to map it all out yourself.

• Free Planning Spreadsheet (with video walkthrough) - www.nikihutchison.com/plan

1. Website: nikihutchison.com
2. Instagram: @nikihutchison
3. LinkedIn: Niki Hutchison

Niki Hutchison is a marketing strategist with 20+ years of experience helping service-based businesses go from overlooked to fully booked. With a degree in business, a Postgraduate diploma in advertising strategy, and years of agency experience as a brand strategist, Niki combines deep marketing expertise with practical, implementable strategies. She's a 'Digital Creator of the Year' and a runner up 'Agency Owner of the Year' at the Digital Women® Awards, a three-time shortlisted Great British Entrepreneur of the Year (Global Entrepreneur), and runs The Marketing Insiders Club where business owners get weekly implementation support through Marketing Mondays sessions.

Listen & Subscribe:

Apple Podcasts: Subscribe & Review

Spotify: Follow & Rate

Help the Show:

❤️ Leave a review - Your reviews help other entrepreneurs discover the show and get the marketing strategies they need to grow their businesses.

🔔 Turn on notifications so you never miss an episode - new episodes drop every Friday at 7:00 AM.

💬 Share this episode with a fellow business owner who needs these visibility strategies.

#FromOverlookedtoFullyBooked

Your first week back after the break isn't like any other week - it's a statement of intent.

In this episode, Niki shares three intentional actions to help you start 2026 with clarity and purpose, rather than drowning in your inbox and reacting to everyone else's priorities.

You'll discover:

1. Why your first week sets the tone for your entire quarter
2. How to turn 2025 reflections into your first Q1 priority
3. The one-priority approach that cuts through false urgency
4. How to protect planning time before the day-to-day swallows it

Take back your calendar before everyone else claims it.

1. Website: nikihutchison.com
2. Instagram: @nikihutchison
3. LinkedIn: Niki Hutchison

Niki Hutchison is a marketing strategist with 20+ years of experience helping service-based businesses go from overlooked to fully booked. With a degree in business, a Postgraduate diploma in advertising strategy, and years of agency experience as a brand strategist, Niki combines deep marketing expertise with practical, implementable strategies. She's a 'Digital Creator of the Year' and a runner up 'Agency Owner of the Year' at the Digital Women® Awards, a three-time shortlisted Great British Entrepreneur of the Year (Global Entrepreneur), and runs The Marketing Insiders Club where business owners get weekly implementation support through Marketing Mondays sessions.

Listen & Subscribe:

Apple Podcasts: Subscribe & Review

Spotify: Follow & Rate

Help the Show:

❤️ Leave a review - Your reviews help other entrepreneurs discover the show and get the marketing strategies they need to grow their businesses.

🔔 Turn on notifications so you never miss an episode - new episodes drop every Friday at 7:00 AM.

💬 Share this episode with a fellow business owner who needs these visibility strategies.

#FromOverlookedtoFullyBooked