From Livestreaming to Virtual Sellers: Retail’s Wild New Frontier Revealed at NRF 2025: Retail's Big Show APAC

Takeaways

• AI is becoming a significant focus for global retailers.
• The relationship between consumers and brands is evolving.
• Livestreaming is more about discovery in the West.
• Storytelling remains a crucial aspect of brand marketing.
• Everything can be a selling opportunity in retail.
• Monetizing consumer attention is a growing trend.
• The consumer journey is changing with technology.
• Understanding consumer behavior is essential for success.
• The right product at the right time is key to retail success.
• Collaboration among brands is becoming more common.

Chapters

00:00 Introduction to NRF APAC 2025

01:56 The Role of AI in Retail

06:04 Evolving Consumer Transactions

12:04 Creative Marketing Strategies

15:24 Future of Retail and Consumer Engagement

• Don't miss Weinswig ⁠speaking at the event! Join us to delve into the transformative impact of social commerce and artificial intelligence (AI) on the retail industry.