From Clutches to Community: Boutiques are Back | Emily Blumenthal & Nancy Forman
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From Clutches to Community: Boutiques are Back | Emily Blumenthal & Nancy Forman
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Wholesale isn’t dead—it’s just evolving. In this episode, we unpack what’s actually working in handbags right now with Nancy Forman of Accessory Think Tank, from how specialty boutiques, focused DTC, and selective dropship can coexist, to the design details that truly move product. We dig into handles and straps that define comfort and versatility, intentional embellishment and personalization, smart material choices, and a disciplined approach to color. On the business side, we clarify when dropship helps (and when it hurts), why hometown boutiques still drive discovery and cash flow, and how to protect pricing while avoiding SKU bloat. If you want to design bags people reach for daily—and build a channel mix that scales without burning cash—this episode delivers a clear, usable blueprint.
✨ 3 Takeaways:
• Wholesale still works—when paired with disciplined DTC and selective dropship
• Design lives in the details: handles, straps, and personalization drive usability and desire
• Test before you scale—materials, colors, and SKUs should earn their expansion
If this sharpened your strategy, follow the show, leave a quick review, and share it with a designer who’s navigating channel mix decisions right now.
👤 Our Guest:
Nancy Foreman is the founder of Accessory Think Tank, a strategic consultancy focused on trend forecasting, product development, and go-to-market strategy for accessory brands. With decades of experience advising designers and retailers, she helps brands align creativity with commercial reality.
Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the “Handbag Fairy Godmother,” Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.
Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com.
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