From Broadcasting Bloopers to leading Brand Strategy

How do you go from newsroom bloopers to leading national brand strategy? In Part 2 of our conversation with Stephen Johnson, we dive into the moments that shaped his mindset: From losing a news package on deadline to designing fish-themed fantasy football merch for charity. Stephen opens up about self-taught creativity, pushing the boundaries of “safe” marketing, and how he balances compliance with storytelling. He also shares why industry leadership isn’t about flashy promises, it’s about consistency, communication, and delivering on what you said you would. Whether you’re in B2B marketing, managing rapid growth, or just trying to keep your creative spark alive, Stephen’s story is packed with practical knowledge. Plus, we settle the ultimate Rockford debate: Uncle Nick’s or Portillo’s?