From Basketball to Medicine: Inside Direct Primary Care | Broken Healthcare Podcast #82

America doesn’t have a healthcare system — it has a sick care system.

In this powerful episode of the Broken Healthcare Podcast, host Ray Kober sits down with Dr. Kyle Rickner, a pioneer of the Direct Primary Care (DPC) movement and co-founder of Primary Health Partners, to expose why U.S. healthcare is failing patients and doctors — and what it will take to fix it.

Dr. Rickner shares his journey from being an employed physician inside a hospital system to breaking free and helping build a multi-state Direct Primary Care network that puts doctors and patients back in control.

If you’ve ever wondered:

• Why healthcare costs keep exploding
• Why doctors are burned out and leaving medicine
• Why insurance dominates every medical decision
• How Direct Primary Care actually works
• How employers can slash healthcare costs without sacrificing care

This episode will change how you think about healthcare forever.

What You’ll Learn in This Episode:

• Why insurance and hospital systems broke healthcare
• How Direct Primary Care eliminates middlemen
• Why doctors have lost autonomy — and how DPC restores it
• The truth about cash-pay healthcare and transparent pricing
• How employers are quietly escaping traditional insurance
• Why prevention actually works when doctors have time
• What it takes to scale DPC nationally
• Why this fight is about saving doctors’ lives, not just money

What Is Direct Primary Care?

Direct Primary Care (DPC) is a membership-based healthcare model where patients pay a flat monthly fee for unlimited access to their doctor — no insurance billing, no copays, no rushed visits.

Patients get:

✔ Longer appointments

✔ Same-day or next-day access

✔ Direct communication with their doctor

✔ Transparent pricing

✔ Better outcomes at lower cost

Doctors get:

✔ Autonomy

✔ Time with patients

✔ Freedom from insurance bureaucracy

✔ A sustainable career

🔔 Subscribe for More Conversations That Expose Broken Healthcare

If you’re tired of confusing bills, rushed visits, and a system that puts profits over people — subscribe to Broken Healthcare for real conversations with doctors, employers, and innovators rebuilding healthcare from the ground up.

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