From Bartender to $100M Sales Empire — The Cole Gordon Story | Ep 086
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In this episode, I sit down with Cole Gordon, the founder of Closers.io, who scaled his company from $0 to $30M a year in just 26 months.
Cole shares the full story — from sending 350 cold emails that never delivered, to discovering his talent in sales, to building one of the largest recruiting and sales training companies in the industry.
We unpack:
- How a failed $8,000 investment turned into a $100M business model
- The mindset shift that took him from bartender to CEO
- His system for hiring, training, and placing elite sales teams
- The real reason most people never break through in sales
- His long-term vision to take Closers.io to 9 figures — and beyond
If you’re an entrepreneur, sales leader, or coach looking to build a world-class team and dominate your market, this episode is a must-listen.
Timestamps:
00:00 – From bartender to entrepreneur
04:00 – The $8,000 mistake that changed everything
10:00 – Breaking into sales and discovering his gift
16:00 – Launching Closers.io from scratch
22:00 – Recruiting and building elite sales teams
30:00 – Scaling from $1M to $30M in 26 months
38:00 – Going from done-for-you to enterprise level
46:00 – How Cole invests and manages millions
56:00 – Getting engaged and building balance
1:00:00 – Best sales lessons and habits for success
Ready to scale your sales and income?
👉 https://go.eliteceos.com/new-elite-main-vsl-4954?utm_source=Spotify-ep086