Friday Field Notes: Make the Call

A few patterns keep showing up in conversations with leaders and business owners: 1- The list everyone's avoiding

A lot of people updated their holiday card list…
…and realized there are a lot of people they haven't spoken to in months (or years).

Action:
-Make a master list of everyone you haven't connected with in the last
3, 6, 12, or 24 months — Pick up the phone and call them in January.

2- Planning is happening. Execution is pausing.

January is already here.
Waiting for the "right time" to ask for meetings or business slows momentum.

Plan — yes.
But leadership shows up in execution.

3- Social media is a multiplier, not a nice-to-have

Your clients are on these platforms.
If you're posting occasionally, generically, or waiting to be perfect — you're being forgotten.

Be consistent.
Be visible.
Be you.

Comment. Engage. Share perspective.
Top of mind wins.

4- Don't run from AI — run toward it

You don't need hours a day.

Start with 1–5 minutes daily learning how to use it to think, write, and lead better.