Freedom Through Associates: The Real Steps Owners Skip

It’s time for a reality check: hiring an associate isn’t a shortcut to less stress and more growth. In this episode, we break down what associates actually need to succeed and the real reasons they don’t work out or make your life easier — and it’s not usually about greed or laziness.

Learn strategies to help your associates reach production goals, the metrics that will keep them accountable, and what you can do to become a better mentor!

Topics discussed:

• Why associates struggle to produce or leave
• 3 key areas to focus on from day one
• Communication and calibration strategies
• Why Steve doesn’t use the word “associate”
• How to support and invest in associates’ growth
• The owner’s role as a mentor
• Metrics that keep associates on track
• Training for smarter scheduling and case acceptance

This episode was produced by Podcast Boutique https://www.podcastboutique.com

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