Forecast This! Making Budgeting Less Boring (Sort of)

Let’s be honest—forecasting and budgeting rarely top anyone’s list of thrilling business topics. But in this episode, we do our level best to prove they can be surprisingly engaging... or at least slightly less soul-crushing.

We dig into what forecasting actually means, why budgets matter even when they feel like guesswork in a spreadsheet, and how misaligned expectations between finance and sales can turn your well-laid plans into a finger-pointing circus. With tales of procurement purgatory and hot takes on top-down forecasting vs. zero-based planning, we reflect on how to make your strategy stick, and your forecast work with your team, not against them.

If you're feeling behind on planning for the year, or just want a little therapy session on how to survive Q1 with your sanity intact—this one’s for you.