Imagine getting laid off—and 18 months later, you’re making more than your old job and booked solid into next year. That’s exactly what happened to today’s guest, Bre Simpson. After a series of life-shaking events, Bre decided she was never going to depend on corporate again. In this episode, she shares how she rebuilt from zero to a thriving freelance business, the scrappy steps that landed her first $250 project, and the systems that now bring her 5‑figure clients. Her story is proof that even when everything falls apart, you can rebuild something even stronger.

About Bre:
Bre Simpson is a freelance performance and activewear designer who helps new brands launch smarter, not harder. With over a decade of experience at powerhouse companies like Lululemon and Aritzia, she brings deep industry expertise to emerging and small-scale apparel brands. Bre specializes in bridging the gap between creative vision and production reality—offering corporate-level execution without the in-house overhead.

Connect with Bre:
Visit her website
Email her at bresimpson@yourfutureinfashion.com

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Ever wondered how long it really takes to quit your job and go full-time as a freelance fashion designer? For Candice Stokes, it was less than a year. She went from working as an embroidery tech to earning *more* money on her own—working with dream clients and building a business that aligns with her values. In this episode, she shares exactly how she did it, from leveraging Instagram to streamlining her workflow, and what she’s learned since walking away from her 9-to-5.

Resources:
250: The $6K Freelancer: How She Replaced Her Salary in 30 Days

About Candice:
Candice Stokes is a technical fashion designer who transforms creative ideas into expertly crafted garments, thanks to her hands-on skills and years of sewing experience. She’s passionate about how clothes tell stories—both cultural and personal—and loves geeking out over why fabric matters as much as fit. Whether she’s sketching, sewing, or decoding a tricky pattern, Candice brings humor and heart to her work (and plenty of coffee).

Connect with Caroline:
Visit her website
Email her at hello@candicestokes.com

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Imagine being so booked out as a freelancer that you can’t take on a single new client—so you start building a team. That’s where Louise Ryan found herself. In this episode, she shares how she went from solo footwear designer to scaling toward a full-blown agency. We talk about the mindset shifts, growing pains, and strategic moves that helped her evolve beyond a one-woman show. If you’re feeling maxed out and wondering what’s next, Louise’s story is the blueprint you’ve been looking for.

Resources:
209: From £4k to £12k A Month: How this Freelance Footwear Trend Consultant Did it!

About Louise:
Louise is an exceptional creative thinker, designer, and trend forecaster who is passionate about the footwear industry. Her drive to stay up-to-date with the latest innovations and fully comprehend the entire process of footwear design and development is truly inspiring. By collaborating with global trend agencies, brands, and factories, she can provide valuable insights that will shape the future of this dynamic industry. future of this dynamic industry.

Connect with Caroline:
Email her at louise@larcreative.com

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In Part 1, Caroline quit her underpaid factory job to run her freelance biz full-time. But what happened next? This episode is where it *really* gets juicy. Caroline opens up about the exact moment she raised her rate to $65/hour—and how terrifying it felt to say it out loud. She nearly backed down. She literally shook through the call. But she did it anyway.

And now? She’s getting clients directly from LinkedIn, turning down work that doesn’t fit, and building a business that finally *feels* good. If you’ve ever been scared AF to charge more, set boundaries, or step into your power—this episode is for you.

Resources:
020: The Step by Step Guide to Fabric Sourcing for Your Fashion Brand (with low minimums) with Jay Arbetman
266: From Self-Doubt and a Factory Job to Freelance Biz Owner: Caroline’s One-Year Transformation

About Caroline:
Caroline Kuhlman is a sample maker who specializes in collaborating with pattern makers to bring designs from 2D concepts to real-life garments—faster than factories can. Through her hands-on process, clients gain valuable insights that help prevent costly production mistakes. Caroline loves bringing the tech pack, pattern, and materials together for the first time—and proudly calls herself a sewing nerd at your service.

Connect with Caroline:
Email her at raconteur@caroinekuhlman.com
Check out her website

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If you’ve ever wondered *how the heck someone actually quits their job to freelance full-time*—this episode is it. Caroline Kuhlman went from working in a sewing factory, filled with doubt about her skills, to running her own thriving freelance fashion business...in just one year. She had no portfolio, no website, and no idea where to start. But she made it happen. In this episode, you’ll hear exactly how she did it—and the quiet, powerful steps that helped her finally leave a job that was draining the life out of her.

Resources:
020: The Step by Step Guide to Fabric Sourcing for Your Fashion Brand (with low minimums) with Jay Arbetman
267: From $14/hour to $65/hour as a Freelance Sample Maker (Even Though She Was Scared AF to Charge More)

About Caroline:
Caroline Kuhlman is a sample maker who specializes in collaborating with pattern makers to bring designs from 2D concepts to real-life garments—faster than factories can. Through her hands-on process, clients gain valuable insights that help prevent costly production mistakes. Caroline loves bringing the tech pack, pattern, and materials together for the first time—and proudly calls herself a sewing nerd at your service.

Connect with Caroline:
Email her at raconteur@caroinekuhlman.com
Check out her website

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Download my Freelance Price List just for fashion (it’s free!): sewheidi.com/price

In Part 2, we pick up right where we left off—and go deep into the proposal process that helped Jade book aligned, high-paying clients without chasing or convincing. From discovery calls to saying no, you’ll hear exactly how she built a business model around energy alignment and long-term relationships—while raising a newborn.

Resources:
CLO3D
Style3D
Chris Do
The Fabricant AI
Look AI
Nano Banana AI
4 Fashion Designers Battle for $500 - Freelancer Pitching Challenge
264: How Jade Strategically Prepared Her Freelance Business During Pregnancy (Part 1)

About Jade:
Jade is a seasoned 3D sartorial streetwear designer, pattern maker, and product developer who previously contributed her technical expertise at Alexander McQueen. Since 2013, has led design innovation through her creative studio, Atelier WCMF.

With over 20 years of experience in pattern engineering and garment construction, Jade blends traditional craftsmanship with cutting-edge digital tools (such as Clo3D, AI-enabled workflows, and virtual sampling) to streamline development, reduce waste, and deliver consistent high-quality results across collections.

Connect with Jacqueline:
Email her at j.w@atelier-wcmf.com
Check out her website

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If you've ever wondered how to keep your freelance momentum going during one of the most life-changing transitions—this episode is for you. Jade Wei didn’t wait until after having her baby to get back into freelancing. She made the bold decision to start rebuilding *while* she was pregnant. With no recent work, no active portfolio, and a toddler on the way, she used this time to reset everything—from her niche to her mindset. If you’re in a season of transition or feeling like you need a fresh start, this conversation is going to light a fire under you.

Resources:
CLO3D
Style3D
Chris Do
The Fabricant AI
Look AI
Nano Banana AI
4 Fashion Designers Battle for $500 - Freelancer Pitching Challenge
265: The Proposal Strategy That Helped This Mom Close High-Ticket Clients (Part 2)

About Jade:
Jade is a seasoned 3D sartorial streetwear designer, pattern maker, and product developer who previously contributed her technical expertise at Alexander McQueen. Since 2013, has led design innovation through her creative studio, Atelier WCMF.

With over 20 years of experience in pattern engineering and garment construction, Jade blends traditional craftsmanship with cutting-edge digital tools (such as Clo3D, AI-enabled workflows, and virtual sampling) to streamline development, reduce waste, and deliver consistent high-quality results across collections.

Connect with Jacqueline:
Email her at j.w@atelier-wcmf.com
Check out her website

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What if your biggest freelance project started with a LinkedIn message... and didn’t close for another 8 months? That’s exactly how Amanda Cabania landed a $9,000 client for a women’s golf brand. With no website, minimal marketing, and a lot of uncertainty, she wasn’t sure where things would lead—but she stayed patient, followed up, and eventually got the yes. In this episode, Amanda shares how it all played out, what helped her stay grounded through the wait, and what it really looks like to grow a freelance business while raising three kids.

About Amanda:
Amanda Cabania is a fashion industry professional based in Austin, TX and a proud mom of three young children who keep her on her toes. With 14 years of experience, she began her career in corporate fashion at Forever 21 after graduating from FIDM. While she has a strong background in the corporate world, her true passion lies in supporting and helping small businesses grow. Amanda completed the FAST program just a year ago, and although freelancing is still new to her, she's excited about the journey and hopeful to make it her permanent path.

Connect with Amanda:
Email her at amanda@amandacabaniadesign.com

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Download my Freelance Price List just for fashion (it’s free!): sewheidi.com/price