Episode 78 - No Winning in Quitting

In this episode of the Coach Catalyst podcast, host Trevor Wittwer sits down with Australian coach Ben Mayfield-Smith to explore his journey into the coaching world. After a life-changing injury, Ben found his passion for coaching and turned adversity into opportunity. He discusses the importance of refining coaching processes, delivering valuable insights, and prioritizing impact over income. This conversation is packed with lessons on building a successful coaching business and learning from failure. Tune in for expert insights, and don’t forget to subscribe to stay updated on future episodes featuring top coaches and actionable strategies!

Show Notes:

[00:02:05] Corporate wellness opportunities for coaches.

[00:03:46] Coaching after a life change.

[00:09:09] Direct relationship of training effort.

[00:12:58] Client acquisition strategies in gyms.

[00:14:51] Small group training sessions.

[00:19:54] Finding fulfillment in coaching.

[00:21:00] Ideal client avatar discovery.

[00:24:16] Finding clients online.

[00:29:11] Lifestyle coaching and management.

[00:31:51] Coach Catalyst's accountability features.

[00:34:48] Planning for business launch success.

[00:39:20] Check-in process refinement.

[00:42:26] Qualitative vs. quantitative coaching insights.

[00:45:30] Client check-in consistency strategies.

[00:49:34] Setting client expectations for success.

[00:51:42] Client accountability and data tracking.

[00:54:34] Hiring for business efficiency.

[00:58:01] Outsourcing for business efficiency.

[01:02:56] Client engagement and community building.

[01:07:01] Corporate wellness program development.

[01:08:27] Men's health in mining industry.

[01:12:01] Mining company employee health improvement.

[01:15:00] Health impact on families.

[01:18:35] Chasing fulfillment over financial gain.

[01:22:02] An incredible networking event.

[01:25:24] Recommended books under $100.