
Episode 75 | Flushing Out CX Secrets With Ren Fuller-Wasserman Of Tushy
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This week, I went live at Subs Summit with my girl Ren Fuller-Wasserman, Senior Director of CX at Tushy, the brand that made bidets cool (and fun to talk about).
We cover startup grit, customer obsession, and why CX is never just about support tickets. Ren gets real about:
- Her unlikely path into CX, starting in a call center and turning it into a career superpower
- What it was like building Tushy’s CX team from scratch (and the wild stories that came with it)
- Why humor, empathy, and product knowledge are the not-so-secret sauce of customer retention
- Subscription loyalty, cross-sell opportunities, and how to keep customers engaged after the first purchase
- The balance between automation, AI, and the very human work of talking about… well, poop 💩
If you’re scaling a brand, leading a CX team, or just want to hear how to turn taboo topics into loyal customers, this episode is full of insight you can actually use.
Listen now for tips on CX strategy, subscription retention, and why even bidets need great brand storytelling.
📲 Follow Ren:
Linkedin: https://www.linkedin.com/in/ren-fuller-wasserman-68709a52/
📲 Check out Tushy:
Linkedin: https://www.linkedin.com/company/tushy/
Website: https://hellotushy.com/
👋 Enjoying Above the Fold?
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Connect with Jess on:
LinkedIn: linkedin.com/in/jess-cervellon
Twitter: x.com/jesscervellon
Instagram: instagram.com/jess.cervellon